THE BEHEMOTH LAUNCHES ONLINE STORE IN EFFORT TO GAIN NEW GROUND IN VIDEO GAME INDUSTRY

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) November 17, 2004 -- San Diego, CA, November 15, 2004�Independent game developer The Behemoth is unloading an arsenal of alien merchandise onto fans with the launch of an online store at http://www.alienhominid.com. The collectible urban vinyl figurines, clothing and skateboard decks support the release of Alien Hominid, The Behemoth's debut console title. Published by O~3 Entertainment, Alien Hominid will land at retail stores this month.

Going against the grain of conventional game development, the Behemoth opened the store as a strategic move to maintain its independence. �We are continually pushing the envelope to bring our fans innovative console games traditional publishers find risky,� said John Baez, producer of The Behemoth. �The online store allows us to form a relationship with each of our fans on an individual basis.�

The Behemoth�s debut console game, Alien Hominid, is a fast-paced 2D side scroller where players must run, jump and shoot their way across the globe in pursuit of the alien's coveted UFO. The artwork is completely hand-drawn and hand-animated. The original prototype has been downloaded over seven and a half million times from newgrounds.com (its birthplace and home), while also being showcased on hundreds of other websites.

�Capture the Chaos� with a set of five limited edition Alien Hominid urban vinyl figurines (Alien, Fat Kid, FBI Guy, Bustletron and Area 51 Attack Dog), now available on http://www.alienhominid.com for $35.95. The centerpiece of a new movement with its own culture, rivalries and superstars, urban vinyl toys have exploded in popularity across the U.S., Japan, Hong Kong and Europe. With a charming personality and expert marksmanship, the short yellow Alien and his unlikely associates are sure to be among the hottest holiday gifts this season.

In addition to the figurines, Alien Hominid skateboard decks with illustrations of the Hominid and the mascot Chicken can be purchased online for $49.95. Alien Hominid t-shirts and the coveted Super Soviet Missile Mastar shirts are also available for $20.

About The Behemoth

The Behemoth is an independent console game developer that specializes in making games that are fun to play, beautiful to look at, and collectible. Founded by veteran console developers in 2003, The Behemoth is headquartered in San Diego, California. For more information, please visit http://www.thebehemoth.com.


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