March 17, 2005 (Press Release) --
Beverage Marketing USA, Inc., of Paris, Arkansas recently introduced Swedish Opera
Beer™, the new light brew that provides 1.5 grams of oat soluble fiber per 12-ounce
serving - 54% beta-glucan (the cholesterol reducing compound found in oat bran).
Swedish Opera Beer contains 3.3 percent alcohol by volume and has only 3.9 grams of
carbohydrates and just 63 calories per 12 ounce bottle. Swedish Opera Beer may play an
important role in promoting good cardiovascular heath. Nurture, Inc., is the developer,
manufacturer and marketer of OatVantage™, the key nutraceutical ingredient in Swedish
Opera Beer. OatVantage is a clinically proven cholesterol reducing ingredient with
additional heart health benefits in managing blood glucose levels and increasing satiety for
weight management. OatVantage is an all-natural, highly concentrated oat bran ingredient
that provides 18 times the cholesterol-lowering soluble fiber found in oats.
Research reported by the American Heart Association indicates that for every 10 percent
reduction in cholesterol, the risk of death from heart disease decreases 15 percent. In
1997, after reviewing numerous clinical studies, the U.S. Food and Drug Administration
(FDA) determined that diets high in oat bran and low in fat may reduce the risk of
coronary heart disease by lowering total and LDL (“bad”) cholesterol levels. Swedish
Opera Beer is a great tasting light brew designed to lower cholesterol levels with the
addition of added oat soluble fiber. The beer is brewed separately and the beta-glucan is
combined just before bottling. Recent clinical studies have shown that OatVantage may be
used as part of a balanced diet to reduce the risk of coronary heart disease. Swedish Opera
Beer is geared toward consumers who are looking for a great-tasting, better-for-you brew.
“We have been test marketing Swedish Opera Beer and are extremely pleased with its
performance.” says Richard H. Davis, President of Beverage Marketing USA, Inc., “In
consideration of the emerging information on the potential health benefits and possible
disease prevention qualities of a beta-glucan rich brew along with the natural polyphenolic
antioxidants already found in brewed beer. We are confident that Swedish Opera Beer is
poised to become the next major nutraceutical brew in promoting good cardiovascular
health.” said Davis.* The company is currently finalizing marketing and distribution plans
for the product launch. A N/A version is also in the works for the health food market. It
will be available in 12-ounce six-packs.
*These statements have not been evaluated by the Food and Drug Administration. This
product is not intended to diagnose, treat, cure, or prevent any disease.
CONTACT:
Beverage Marketing USA, Inc.
Richard H. Davis, 479/963-6399
beveragemarketing@gmail.com
Beer™, the new light brew that provides 1.5 grams of oat soluble fiber per 12-ounce
serving - 54% beta-glucan (the cholesterol reducing compound found in oat bran).
Swedish Opera Beer contains 3.3 percent alcohol by volume and has only 3.9 grams of
carbohydrates and just 63 calories per 12 ounce bottle. Swedish Opera Beer may play an
important role in promoting good cardiovascular heath. Nurture, Inc., is the developer,
manufacturer and marketer of OatVantage™, the key nutraceutical ingredient in Swedish
Opera Beer. OatVantage is a clinically proven cholesterol reducing ingredient with
additional heart health benefits in managing blood glucose levels and increasing satiety for
weight management. OatVantage is an all-natural, highly concentrated oat bran ingredient
that provides 18 times the cholesterol-lowering soluble fiber found in oats.
Research reported by the American Heart Association indicates that for every 10 percent
reduction in cholesterol, the risk of death from heart disease decreases 15 percent. In
1997, after reviewing numerous clinical studies, the U.S. Food and Drug Administration
(FDA) determined that diets high in oat bran and low in fat may reduce the risk of
coronary heart disease by lowering total and LDL (“bad”) cholesterol levels. Swedish
Opera Beer is a great tasting light brew designed to lower cholesterol levels with the
addition of added oat soluble fiber. The beer is brewed separately and the beta-glucan is
combined just before bottling. Recent clinical studies have shown that OatVantage may be
used as part of a balanced diet to reduce the risk of coronary heart disease. Swedish Opera
Beer is geared toward consumers who are looking for a great-tasting, better-for-you brew.
“We have been test marketing Swedish Opera Beer and are extremely pleased with its
performance.” says Richard H. Davis, President of Beverage Marketing USA, Inc., “In
consideration of the emerging information on the potential health benefits and possible
disease prevention qualities of a beta-glucan rich brew along with the natural polyphenolic
antioxidants already found in brewed beer. We are confident that Swedish Opera Beer is
poised to become the next major nutraceutical brew in promoting good cardiovascular
health.” said Davis.* The company is currently finalizing marketing and distribution plans
for the product launch. A N/A version is also in the works for the health food market. It
will be available in 12-ounce six-packs.
*These statements have not been evaluated by the Food and Drug Administration. This
product is not intended to diagnose, treat, cure, or prevent any disease.
CONTACT:
Beverage Marketing USA, Inc.
Richard H. Davis, 479/963-6399
beveragemarketing@gmail.com

OatVantage is an all-natural, highly concentrated oat bran ingredient that provides 18
times the cholesterol-lowering soluble fiber found in oats.
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