April 22, 2005 (Press Release) --
Sham Cosmetics releases a new product line today that infuses technology and makeup. “This new line is a bold step forward for our company. It places us firmly in the front of the pack as the next big thing in lipstick technology.” Says Ellen Mensah, CEO at the cutting edge cosmetic company. Lusty Lips is available exclusively through the Sham Cosmetics website at www.sham.com.

Sham Cosmetic’s New Lusty Lips line bridges the gap between lipstick and lip-gloss. MAC and NARS have tried for years to create features offered by New Lusty Lips.
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