We plan to give away $1 million to one lucky entrant in our free drawing, after raising $10 million through our website.
November 2, 2005 (Press Release) --
On October 27, 2005, Brandon Rowe and Scott Sargrad, recent graduates of Haverford College, launched the website www.iwantacoolmillion.com, with the goal of raising $10 million and giving away $1 million to one lucky winner. Following in the footsteps of Alex Tew and his wildly successful “Million Dollar Homepage”, Rowe and Sargrad will sell advertising space on their website for $1 per pixel, until all ten million pixels are sold. This plan will net the pair $10 million, of which $1 million will be given away to a randomly chosen entrant in their drawing.
The recent phenomenon of by-the-pixel advertising looks to become the next wave of Internet marketing. Rowe and Sargrad’s innovative concept pairs this effective, direct-to-consumer advertising with the promise of a one million dollar giveaway, ensuring a heavy volume of traffic to his website. Businesses taking part in www.iwantacoolmillion.com will have thousands of visitors see their advertisements each day, and one person will walk away with $1 million just for visiting the website.
The focus of www.iwantacoolmillion.com, as the name suggests, is the million-dollar giveaway; Rowe and Sargrad want to make someone a millionaire for no reason at all. Entries into the drawing are free, and the drawing will occur once all ten million pixels are sold. The website is unique in offering a free chance to win $1 million, and the money for the giveaway will come solely from advertising revenue. In the event that not all pixels are sold, www.iwantacoolmillion.com will still hold a drawing in which the winner will receive 10% of the website’s profits. With $1 million to give away and ten million pixels to sell, www.iwantacoolmillion.com hopes to reward one lucky entrant and hundreds of savvy advertisers.
The recent phenomenon of by-the-pixel advertising looks to become the next wave of Internet marketing. Rowe and Sargrad’s innovative concept pairs this effective, direct-to-consumer advertising with the promise of a one million dollar giveaway, ensuring a heavy volume of traffic to his website. Businesses taking part in www.iwantacoolmillion.com will have thousands of visitors see their advertisements each day, and one person will walk away with $1 million just for visiting the website.
The focus of www.iwantacoolmillion.com, as the name suggests, is the million-dollar giveaway; Rowe and Sargrad want to make someone a millionaire for no reason at all. Entries into the drawing are free, and the drawing will occur once all ten million pixels are sold. The website is unique in offering a free chance to win $1 million, and the money for the giveaway will come solely from advertising revenue. In the event that not all pixels are sold, www.iwantacoolmillion.com will still hold a drawing in which the winner will receive 10% of the website’s profits. With $1 million to give away and ten million pixels to sell, www.iwantacoolmillion.com hopes to reward one lucky entrant and hundreds of savvy advertisers.
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