Bulgarian telecom teams up with ECT Group to realise new value-added service
February 6, 2006 (Press Release) --
Munich, February 1st, 2006 – Mobiltel, which is part of the mobilkom austria group and is Bulgaria’s leading mobile provider, is now offering its customers another innovative value-added product, the ring back tone service Musicall. The European Computer Telecoms Group (ECT) realised a complete solution for Mobiltel during the 4th quarter of 2005. Mobiltel’s new offering supports all user interfaces (Internet, WAP, IVR, and SMS). The service is offered both in English and Bulgarian. Mobiltel can supply content from different content providers.
For just BGN 1.50 (about 0.77 EUR), each mobile subscriber can download a melody and, upon activation, use it in the Bulgarian network for one year. After first two months of use, Musicall costs just BGN 0.50 (about 0.26 EUR) per month.
Using ECT’s application for the ring back tone, mobile customers can select different songs and melodies, which their callers then hear in conjunction with the traditional ring back tone. Adding another individualisation feature, the service enables users to personalise the ring back tone for different callers and caller groups.
By introducing the new product, Mobiltel follows its vision to constantly offer progressive and innovative technologies and services to its growing base of satisfied customers. “Our ring back tone service perfectly supplements Mobiltel’s innovative product range,” said Dr. Marshall Kavesh, CEO and co-founder of the ECT Group.
For more Information go to http://www.mtel.bg/entertainment/musicall
About Mobiltel
Mobiltel is recognized as the innovative telecommunications market leader in Bulgaria and one of the most successful mobile operators in Europe. Today the Company holds about 60% market share and serves about 3,6 Million subscribers.
In 2005 the operator won the only UMTS A Class license tender in Bulgaria for a 20-year term. Six months later - on September 14, 2005, Mobiltel presented the first operational UMTS network in Bulgaria. In July 2005 Mobiltel joined the mobilkom austria group and now is a part of the family of mag.
For just BGN 1.50 (about 0.77 EUR), each mobile subscriber can download a melody and, upon activation, use it in the Bulgarian network for one year. After first two months of use, Musicall costs just BGN 0.50 (about 0.26 EUR) per month.
Using ECT’s application for the ring back tone, mobile customers can select different songs and melodies, which their callers then hear in conjunction with the traditional ring back tone. Adding another individualisation feature, the service enables users to personalise the ring back tone for different callers and caller groups.
By introducing the new product, Mobiltel follows its vision to constantly offer progressive and innovative technologies and services to its growing base of satisfied customers. “Our ring back tone service perfectly supplements Mobiltel’s innovative product range,” said Dr. Marshall Kavesh, CEO and co-founder of the ECT Group.
For more Information go to http://www.mtel.bg/entertainment/musicall
About Mobiltel
Mobiltel is recognized as the innovative telecommunications market leader in Bulgaria and one of the most successful mobile operators in Europe. Today the Company holds about 60% market share and serves about 3,6 Million subscribers.
In 2005 the operator won the only UMTS A Class license tender in Bulgaria for a 20-year term. Six months later - on September 14, 2005, Mobiltel presented the first operational UMTS network in Bulgaria. In July 2005 Mobiltel joined the mobilkom austria group and now is a part of the family of mag.
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