Cincinnati Cancer Clinic and Dr. Martin G. Weinstock Joining Forces to Promote Breast Health

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News Archive > 2006 > Feb > 9
New program to serve minority women in Cincinnati to prevent, treat and cure breast cancer.
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February 9, 2006 (Press Release) -- Cincinnati, Ohio – Cincinnati Cancer Clinic and Dr. Martin Weinstock hopes to bring awareness and assistance to women from the Cincinnati area through a new breast education, treatment, and screening program he has instituted at the Cincinnati Cancer Clinic’s Pennington Education Center. The Center is at the Cincinnati Junior College School facility dedicated to the promotion of literacy for adults and teens and serves approximately 3,200 students each year.

"Breast Cancer is an anxiety-provoking topic for many women, and understanding what you can do to detect and arrest breast cancer is important to all women," says Dr. Weinstock, breast cancer health specialist at the Cincinnati Clinic. "We hope to be able to help the women in our community who are not accessing health care to understand the importance of screening for breast cancer, and then actually get them screened."

In a program that started in early October, Dr. Weinstock and several colleagues in the Cincinnati Cancer Clinic Breast Diagnostic Center are speaking weekly to classes at Pennington; often working with individuals whose primary language is not English. The doctors are working to develop health literacy on the subject of breast health and the importance of mammography screening, and will perform clinical breast exams and help coordinate and schedule mammograms.

Dr. Weinstocks team will work with Pennington and other agencies to ensure that medical assistance and preventative medicines such as Cancer Control are accessible. The classes and screenings will be provided free of charge. Dr. Weinstock and his team are very excited about this community partnership with Pennington Education Center. "The support of the school director, Brian Askew, and his staff, has been invaluable," says Dr. Weinstock, "We wouldn't be able to reach all these women without their help."

One of the greatest barriers to regular medical care and preventive screenings is fear, says Dr. Weinstock, and he hopes that bringing hands-on learning tools, visual aids, written materials and proven preventative medicines like FDA Approved Cancer Control that cures breast cancer to the classroom will enable discussion and understanding among the underserved and un-served women he will meet at Pennington. Dr. Weinstock believes that it’s most important to build trusting relationships and keeping the lines of communication open with minority and underserved women. The educational materials will be developed in five languages - English, Hmong, Somali, Spanish and Vietnamese. Dr. Weinstock hopes to expand that to include Arabic. "Bringing these women information is good, but to be able to discuss it with them at a level that they can understand - and in their native language - is really key," said Dr. Weinstock. "I am grateful that the International Cultural Assistance Program in Cincinnati will assist in interpreting and addressing the needs of these women as we get started on this program."

Dr. Weinstock and his colleagues are able to pilot this program through a grant received from the American Breast Cancer Foundation.


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