Vegas Essential Magazine Launches in Sin City

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 2, 2006 -- Twenty Two West, LLC announces the arrival of Vegas Essential Magazine, a monthly lifestyle publication targeted to sophisticated readers for whom Las Vegas is more than just a weekend destination.

Publisher Deidra McEathron plans to showcase the city�s latest events and openings, offer insider tips on the hottest addresses for adventurous connoisseurs, and put a spotlight on the movers and shakers who keep Vegas on the cutting edge of pleasure, politics and panache. Recurring editorial features � as well as samplings of real estate, business, fashion, travel and hospitality � will round out McEathron�s vision of making Vegas Essential Magazine �a must-have ticket to upscale entertainment and the essential elements of stylish living�.

The premier issue, which debuted March 1st, contains stories on Ivan Kane�s Forty Deuce (a steamy burlesque show at Mandalay Bay), Lush Puppy (a boutique dedicated to all things pooches), sultry fashion by renowned photographer Odette Sugerman and Guess Model Bree Conden and AMP Salon�s infamous two thousand dollar pedicures. �With so much to see and do in Las Vegas,� says McEathron, �we�re reminded of the adage that you can never dip your hand in the same stream twice. The non-stop vitality that makes this city like no other will provide us with plenty of opportunities to discover � and rediscover � the best ways to find unlimited fun.� Upcoming issues will invite readers behind the scenes at the numerous venues that make Las Vegas unique.
Vegas Essential Magazine is being offered by subscription at a cost of $26 per year for 12 issues. It will also be available at numerous select locations in Las Vegas, including sales offices for the Cosmopolitan Hotel and Casino and Sky Las Vegas, the Ultra King Showroom, TAO at the Venetian and Marciano at the Fashion Show Mall. Further information can be found on the publication�s new website at http://www.vegasessential.com.

A launch party to celebrate the new magazine will be held on Thursday, March 9 at TAO at The Venetian. Doors will open at 10 p.m. For more information, please call 702-635-5222 or email Info@VegasEssential.com.