The Insider’s Guide to Pricing for Copywriting Services™ offers business owners, marketing directors, creative directors and CEOs statistical pricing data on the 20 most common copywriting jobs.
March 27, 2006 (Press Release) --
FOR IMMEDIATE RELEASE
Date: March 27, 2006
The Insider’s Guide to Pricing for Copywriting Services™ Puts Certainty Back Into the Fee Negotiation Process
Palm Desert, CA – March 27, 2006 – Providing clear guidelines about negotiating copywriter fees, the Insider’s Guide to Pricing for Copywriting Services™ offers business owners, marketing directors, creative directors, CEOs, and all others who hire freelance writers statistical pricing data on the 20 most common copywriting jobs.
Based on survey data collected from nearly 300 freelance copywriters, as well as information gleaned from interviews, research and the author’s own professional experience as a copywriter, this 62-page survey reveals previously unknown economic data on freelance copywriter fees, as well as where to find quality writers, how to successfully negotiate fee agreements, and what to include in the fine print of the contract.
How To Negotiate Copywriting Fees With Confidence
Finding, negotiating with, and confidently hiring freelance copywriters can be a challenge. This survey takes the guesswork out of the negotiation process by revealing statistical data on what copywriters typically charge, common negotiation pitfalls to avoid, as well as hidden facts about copywriter motivations. For example, knowing that a high percentage of copywriters value “time freedom” over high pay may lead the copy buyer to offer a generous deadline in exchange for a “moderate” price.
By the same token, if the copy buyer knows that copywriters hate the negotiating tactic “Come in low and there’ll be more work,” they’ll know not to use it, and save an otherwise doomed relationship.
The Insider’s Guide to Pricing for Copywriting Services also reveals other information not found elsewhere, such as how to determine a copywriter’s pay based on years of experience and level of marketing knowledge, and how to structure fee agreements to protect against unforeseen circumstances.
“When I started out as a copywriter more than 20 years ago, I didn’t know what to charge clients,” says Chris Marlow, the survey’s author and publisher. “Now that I hire copywriters for my own expanding business, I’m interested in paying the lowest price for the best copy I can get – but paying well enough that my copywriters want to keep working for me!”
Survey Unveils Data On Earnings, Negotiation Strategies, and Demographics
The survey includes 62 questions and 46 charts. It provides detailed information on:
● Pricing for 20 of the most common copy jobs
● Copyright ownership
● Hourly rates versus set fees
● Negotiation strategies
● Bonuses, royalties and commissions
● How to draw up a contract
Additionally, the survey offers industry insights into pricing benchmarks for traditional print copy versus online media, how copywriters determine pay conversions, and copywriter demographics.
The Insider’s Guide to Pricing for Copywriting Services is priced at $179.00 USD and is available at http://www.MarketersBusinessStore.com
Date: March 27, 2006
The Insider’s Guide to Pricing for Copywriting Services™ Puts Certainty Back Into the Fee Negotiation Process
Palm Desert, CA – March 27, 2006 – Providing clear guidelines about negotiating copywriter fees, the Insider’s Guide to Pricing for Copywriting Services™ offers business owners, marketing directors, creative directors, CEOs, and all others who hire freelance writers statistical pricing data on the 20 most common copywriting jobs.
Based on survey data collected from nearly 300 freelance copywriters, as well as information gleaned from interviews, research and the author’s own professional experience as a copywriter, this 62-page survey reveals previously unknown economic data on freelance copywriter fees, as well as where to find quality writers, how to successfully negotiate fee agreements, and what to include in the fine print of the contract.
How To Negotiate Copywriting Fees With Confidence
Finding, negotiating with, and confidently hiring freelance copywriters can be a challenge. This survey takes the guesswork out of the negotiation process by revealing statistical data on what copywriters typically charge, common negotiation pitfalls to avoid, as well as hidden facts about copywriter motivations. For example, knowing that a high percentage of copywriters value “time freedom” over high pay may lead the copy buyer to offer a generous deadline in exchange for a “moderate” price.
By the same token, if the copy buyer knows that copywriters hate the negotiating tactic “Come in low and there’ll be more work,” they’ll know not to use it, and save an otherwise doomed relationship.
The Insider’s Guide to Pricing for Copywriting Services also reveals other information not found elsewhere, such as how to determine a copywriter’s pay based on years of experience and level of marketing knowledge, and how to structure fee agreements to protect against unforeseen circumstances.
“When I started out as a copywriter more than 20 years ago, I didn’t know what to charge clients,” says Chris Marlow, the survey’s author and publisher. “Now that I hire copywriters for my own expanding business, I’m interested in paying the lowest price for the best copy I can get – but paying well enough that my copywriters want to keep working for me!”
Survey Unveils Data On Earnings, Negotiation Strategies, and Demographics
The survey includes 62 questions and 46 charts. It provides detailed information on:
● Pricing for 20 of the most common copy jobs
● Copyright ownership
● Hourly rates versus set fees
● Negotiation strategies
● Bonuses, royalties and commissions
● How to draw up a contract
Additionally, the survey offers industry insights into pricing benchmarks for traditional print copy versus online media, how copywriters determine pay conversions, and copywriter demographics.
The Insider’s Guide to Pricing for Copywriting Services is priced at $179.00 USD and is available at http://www.MarketersBusinessStore.com
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