Tech Data U.S. Establishes IBM One Team

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IT Products Distributor Utilizes New Efficiencies to Enhance Support of IBM Resellers and Bring New Products to Channel
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May 15, 2006 (Press Release) -- IT resellers nationwide can now leverage Tech Data Corporation's recently established IBM One Team to quickly develop, sell and support a broad range of IBM solutions. The distributor's IBM One Team comprises dedicated sales representatives, product specialists and systems engineers all cross-trained to support IBM's extensive hardware, software and services offerings.

"Tech Data's IBM One Team will help resellers conduct business more efficiently and profitably by providing a single point of contact for all their IBM solutions selling needs," said Pete Peterson, Tech Data's vice president, Systems Product Marketing. "By consolidating our IBM sales, marketing and technical support, the IBM One Team also enables Tech Data to quickly respond to the latest market trends. The team will work closely with IBM and our customers to identify new revenue opportunities and implement the business-building channel programs resellers can leverage to increase sales and margins."

The IBM One Team offers resellers dedicated pre- and post-sales support for IBM servers, storage, workstations, accessories and software applications. Additional IBM One Team services include:
• IBM Channel Program Education ensures resellers are aware of all the manufacturer's channel programs established to help them grow their businesses. These include new end-user recruitment rebates, competitively priced server and storage products aimed at the mid-market, and financial rewards for incorporating IBM middleware into software solutions.
• Margin Enhancement Support aids resellers in identifying the latest margin-building opportunities such as exclusive IBM incentives for increasing product attach rates, rebates on select products based on quarterly goal attainment, and discounts for software sales to new end users.
• Demand Connection Activities provide lead generation and business-development support to help resellers uncover new revenue opportunities within their current customer accounts, as well as assist them in leveraging their existing expertise to penetrate new vertical markets.
• Specialized IBM Trainings conducted in Tech Data's 4,500-square-foot TDSolutions Center introduce resellers and their end-user customers to the latest IBM solutions demonstrated in a real-world, hands-on environment.

"IBM and Tech Data are both committed to establishing the channel programs and services our reseller customers can leverage to grow their businesses and profitably deploy the increasingly complex solutions the market demands," said Towney G. Kennard Jr., vice president, business partners, IBM Americas. "The IBM One Team does just that by combining Tech Data's extensive IBM hardware, software and services expertise to help resellers more effectively capitalize on the latest IT trends."


To learn more, contact Tech Data's IBM One Team at (800) 237-8931, ext. 83426, or visit techdata.com.


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