A large proportion of small business are receiving little or no direct benefit to sales and profits by being a member of a chamber of commerce, networking group or other small business organisation.
May 20, 2006 (Press Release) --
London, UK 20th May, 2006 --
A recent survey by Nottingham University showed that 20% of small businesses were getting no benefit by being a member of an association in the UK.
The report conducted online in April 2006 questioned small businesses on the value of being a member of an association.
Only 4% said that they received a significant benefit to their business be being a member of an association. 31% of those questioned felt they received some minor benefit as a member to their business.
"I find this not at all surprising" said John Sayer, President of The Small Business Marketing Association. "Most associations do very little to directly impact on a members business. They tend to offer advice and support via the events and courses they present, yet there is usually no direct increase in sales or profits as a result of this."
"It is clear that for UK businesses to be treated correctly by the associations and other business organisations, they must offer more value and have a direct impact by making certain that their members business achieves a growth in sales and profits."
The survey also found that programmes such as 'Dragons Den' and 'The Apprentice' showed small business to be a tough and harsh environment, to which over 37% of those surveyed agreed.
For additional information, contact John Sayer
TSBMA.org
08450 522479
TSBMA
The TSBMA was founded by John Sayer, President and guarantees sales businesses an increase in sales as part of their membership or they will refund their subscription in full.
A recent survey by Nottingham University showed that 20% of small businesses were getting no benefit by being a member of an association in the UK.
The report conducted online in April 2006 questioned small businesses on the value of being a member of an association.
Only 4% said that they received a significant benefit to their business be being a member of an association. 31% of those questioned felt they received some minor benefit as a member to their business.
"I find this not at all surprising" said John Sayer, President of The Small Business Marketing Association. "Most associations do very little to directly impact on a members business. They tend to offer advice and support via the events and courses they present, yet there is usually no direct increase in sales or profits as a result of this."
"It is clear that for UK businesses to be treated correctly by the associations and other business organisations, they must offer more value and have a direct impact by making certain that their members business achieves a growth in sales and profits."
The survey also found that programmes such as 'Dragons Den' and 'The Apprentice' showed small business to be a tough and harsh environment, to which over 37% of those surveyed agreed.
For additional information, contact John Sayer
TSBMA.org
08450 522479
TSBMA
The TSBMA was founded by John Sayer, President and guarantees sales businesses an increase in sales as part of their membership or they will refund their subscription in full.
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