September 12, 2006 (Press Release) --
SAN FRANCISCO--(BUSINESS WIRE)--Sept. 12, 2006--HandHeld Entertainment (NASDAQ:ZVUE - News; NASDAQ:ZVUEU - News):
With one of the largest libraries of purchasable digital videos on the 'Net, HandHeld Entertainment announces plans to re-brand and re-launch ZVUE.com to better position the online video download store as the "online video source for PVP owners looking to expand their digital video collections"
"All portable video players should have a complete content solution." That's the message coming from HandHeld Entertainment(TM) today as the company invites all manufacturers of portable video players that support Windows Media Video with Digital Rights Management to partner with HandHeld in delivering a growing library of digital videos to PVP owners everywhere.
"Consumers purchasing any PVP, whether made by Archos, Creative, iRiver, Samsung, Sony, Thomson, HandHeld or any other manufacturer, should receive a complete content solution with their device," said Jeff Oscodar, president and chief executive officer of HandHeld Entertainment. "We provide that solution to both to PVP manufacturers and to end-users. This step marks the beginning of the second phase of our business strategy."
In connection with today's invitation, HandHeld Entertainment also announces plans to re-brand and re-launch ZVUE.com to better position the online video download store as "the online video source for all PVP owners looking to expand their digital video collections," and not just our ZVUEs.
Since 2004, HandHeld Entertainment (NASDAQ: ZVUE - News, ZVUEU - News) has been aggregating content aimed at playback on its $99 value-priced ZVUE(TM) portable media player. The company says today that this library is open to all PVPs from all manufacturers and not just its ZVUE products.
"Instead of locking in PVP end-users to our content site and locking out other PVP manufacturers, we're taking an open approach with ZVUE.com," Oscodar said. "With all deference to Apple Computer and its closed iPod/iTunes system, the Internet is all about open standards and making content available to as many people possible wherever they might be with whatever device they choose to use. That's why we are formally inviting any and all PVP owners to come to our site and manufacturers that support the Windows Media Video standard with DRM to work with us to provide their customers with a complete content solution.
Currently, HandHeld Entertainment has more than 10,000 pieces of video content under contract and more than 3,000 video selections live on ZVUE.com today available for immediate purchase and download. As such, HandHeld Entertainment has aggregated one of the largest libraries on the Internet of purchasable videos that can play on multiple portable video players, as well as on personal computers.
For the complete text of the release please visit http://biz.yahoo.com/bw/060912/20060912005888.html?.v=1
With one of the largest libraries of purchasable digital videos on the 'Net, HandHeld Entertainment announces plans to re-brand and re-launch ZVUE.com to better position the online video download store as the "online video source for PVP owners looking to expand their digital video collections"
"All portable video players should have a complete content solution." That's the message coming from HandHeld Entertainment(TM) today as the company invites all manufacturers of portable video players that support Windows Media Video with Digital Rights Management to partner with HandHeld in delivering a growing library of digital videos to PVP owners everywhere.
"Consumers purchasing any PVP, whether made by Archos, Creative, iRiver, Samsung, Sony, Thomson, HandHeld or any other manufacturer, should receive a complete content solution with their device," said Jeff Oscodar, president and chief executive officer of HandHeld Entertainment. "We provide that solution to both to PVP manufacturers and to end-users. This step marks the beginning of the second phase of our business strategy."
In connection with today's invitation, HandHeld Entertainment also announces plans to re-brand and re-launch ZVUE.com to better position the online video download store as "the online video source for all PVP owners looking to expand their digital video collections," and not just our ZVUEs.
Since 2004, HandHeld Entertainment (NASDAQ: ZVUE - News, ZVUEU - News) has been aggregating content aimed at playback on its $99 value-priced ZVUE(TM) portable media player. The company says today that this library is open to all PVPs from all manufacturers and not just its ZVUE products.
"Instead of locking in PVP end-users to our content site and locking out other PVP manufacturers, we're taking an open approach with ZVUE.com," Oscodar said. "With all deference to Apple Computer and its closed iPod/iTunes system, the Internet is all about open standards and making content available to as many people possible wherever they might be with whatever device they choose to use. That's why we are formally inviting any and all PVP owners to come to our site and manufacturers that support the Windows Media Video standard with DRM to work with us to provide their customers with a complete content solution.
Currently, HandHeld Entertainment has more than 10,000 pieces of video content under contract and more than 3,000 video selections live on ZVUE.com today available for immediate purchase and download. As such, HandHeld Entertainment has aggregated one of the largest libraries on the Internet of purchasable videos that can play on multiple portable video players, as well as on personal computers.
For the complete text of the release please visit http://biz.yahoo.com/bw/060912/20060912005888.html?.v=1

Manufacturers must support Windows Media Video with Digital Rights Management
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