November 30, 2006 (Press Release) --
His Excellency Hussain Nasser Lootah, Director General of Dubai Municipality inaugurated the Dubai Ideal Home Show at the Airport Expo yesterday (30th November). The show has attracted a host of celebrities from around the world and prominent exhibitors from the fields of interior, design, landscaping, architecture as well as lifestyle experts and internationally reputed chefs.
Mr. Lootah walked around the exhibition hall and interacted with the exhibitors as well as well as spoke to the celebrities at length. He said: “The Middle East construction boom estimated to be around $1 trillion has provided a boost to allied industries and augurs well for interior and exterior design, kitchen, table and dining products, home technology, arts and crafts for the home, and garden & outdoor living that seek to each out to the region through Dubai.”
He noted that Industry statistics confirm that the total value of real estate projects currently under way in the Middle East region has already topped the US$1 trillion mark.
Messe Frankfurt’s Exhibition Director, Christopher Hudson confirmed that the show has attracted hundreds of manufacturers, distributors, retailers, designers, exhibiting products and services for the discerning regional consumers. “The Dubai Ideal Home Show 2006 provides the best opportunity for auxiliary businesses to thrive,” he added.
“We are delighted to be hosting several top name interior designers, chefs and lifestyle experts who will be appearing at this year’s Ideal Home Show and these celebrities will be on-hand over the four days to offer advice, demonstrations and inspiration; whether it’s needed for the kitchen, garden, bedroom or lounge,” observed Mr. Hudson.
Among the chefs demonstrating their culinary skills will be Ainsley Harriott, the exuberant presenter of BBC’s ‘Ready, Steady, Cook’ and ‘Off the Menu’ television shows. Ainsley will be preparing signature dishes and presiding over the BBC Cooking Challenge in his own inimitable style.
World renowned celebrity chef, Sanjeev Kapoor will also be a star attraction and needs little introduction as the best known face of Indian cuisine. TV show host, author of best selling cookbooks, restaurant consultant and winner of several prestigious awards, Sanjeev will be demonstrating the art of Indian cooking in the Tefal Taste Temptation Theatre.
Providing a regional flavour to the proceedings will be Chef Osama El Sayed, popular host of the live daily TV shows Ma Osama Atyab (‘it’s More Delicious with Osama’) and Bilhanna Wa Shiffa (‘With Joy and Good Health’). Osama describes his cooking as ‘Nouvelle Mediterranean Cuisine’ and he specialises in taking complex dishes and simplifying them so that viewers can create their own masterpieces at home.
Prominent among the interior design style team will be Laurence Llewelyn-Bowen, flamboyant presenter of a number of BBC programmes, including; ‘Sunday Home’ and ‘Garden and Home Front’.
Mr. Lootah walked around the exhibition hall and interacted with the exhibitors as well as well as spoke to the celebrities at length. He said: “The Middle East construction boom estimated to be around $1 trillion has provided a boost to allied industries and augurs well for interior and exterior design, kitchen, table and dining products, home technology, arts and crafts for the home, and garden & outdoor living that seek to each out to the region through Dubai.”
He noted that Industry statistics confirm that the total value of real estate projects currently under way in the Middle East region has already topped the US$1 trillion mark.
Messe Frankfurt’s Exhibition Director, Christopher Hudson confirmed that the show has attracted hundreds of manufacturers, distributors, retailers, designers, exhibiting products and services for the discerning regional consumers. “The Dubai Ideal Home Show 2006 provides the best opportunity for auxiliary businesses to thrive,” he added.
“We are delighted to be hosting several top name interior designers, chefs and lifestyle experts who will be appearing at this year’s Ideal Home Show and these celebrities will be on-hand over the four days to offer advice, demonstrations and inspiration; whether it’s needed for the kitchen, garden, bedroom or lounge,” observed Mr. Hudson.
Among the chefs demonstrating their culinary skills will be Ainsley Harriott, the exuberant presenter of BBC’s ‘Ready, Steady, Cook’ and ‘Off the Menu’ television shows. Ainsley will be preparing signature dishes and presiding over the BBC Cooking Challenge in his own inimitable style.
World renowned celebrity chef, Sanjeev Kapoor will also be a star attraction and needs little introduction as the best known face of Indian cuisine. TV show host, author of best selling cookbooks, restaurant consultant and winner of several prestigious awards, Sanjeev will be demonstrating the art of Indian cooking in the Tefal Taste Temptation Theatre.
Providing a regional flavour to the proceedings will be Chef Osama El Sayed, popular host of the live daily TV shows Ma Osama Atyab (‘it’s More Delicious with Osama’) and Bilhanna Wa Shiffa (‘With Joy and Good Health’). Osama describes his cooking as ‘Nouvelle Mediterranean Cuisine’ and he specialises in taking complex dishes and simplifying them so that viewers can create their own masterpieces at home.
Prominent among the interior design style team will be Laurence Llewelyn-Bowen, flamboyant presenter of a number of BBC programmes, including; ‘Sunday Home’ and ‘Garden and Home Front’.

Dubai Ideal Home Show opens doors
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