The Secret Core Desire (The book that reveals "what women want" in just seven tiny little words)
January 10, 2007 (Press Release) --
The Secret Core Desire (The book that reveals "what women want" in just seven tiny little words)
Here's a bit of the Table Of Contents:
ABOUT THE AUTHOR
INTRODUCTION
IT ALL STARTED WITH “COPYWRITING”
MAKING NEW FRIENDS
A GROWING OBSESSION
HOOKING THE HALBERT
SWEET, SWEET VICTORY!
IN SUMMARY
FULL DISCLOSURE
YOUR CORE DESIRE
WHAT IS “CORE DESIRE?”
IT ALL BOILS DOWN TO SIMPLE EMOTION
HOW WE CREATE OUR OWN EMOTIONAL INSECURITY
THE WORST KIND OF LIE
THERE IS NOTHING TO FEAR BUT FEAR ITSELF
SEVEN TINY LITTLE WORDS
WHY WE DO WHAT WE DO
WHAT IS “EMOTIONAL SECURITY?”
EMOTIONAL BALANCE
WHEN YOUR “FEEL GOOD” IS AT STAKE
FEAR OR NO FEAR?
THERE ARE TWO SIDES TO EVERY COIN
WEIGHTY CONCERNS
AND THE PENDULUM SWINGS
COMMUNICATE AND RESTORE
WHATEVER IT TAKES, BABY
MENTAL SIGHT
WE ALL HAVE “THE SIGHT”
SNAP JUDGMENTS
DECEIVE THE PERCEIVE
CHANGE PERCEPTION THROUGH PROLONGED EXPOSURE
ACTUALITY OR “PERCEPTUALITY?”
WHO DECIDES?
YOUR PERSONAL INNER DICTIONARY
WHAT IS A “PID?”
THE MOST DANGEROUS OF VILLAINS: WORDS
COMMUNICATION IS ESSENTIAL
WORDS ARE JUST WORDS
MORE THAN WORDS
CHEAP TALK
I LOVE YOU, I LOVE YOU, I LOVE YOU
WIN FRIENDS, INFLUENCE PEOPLE, AND GET RICH HELPING OTHERS
...and more
The Secret Core Desire is not just about what women want, though. It reveals the core desire of everyone on the planet. Knowing this core desire is very useful for marketers, because when you know what people really want, deep down inside, it makes knowing how to sell to them much easier...but you can use what you learn from this book in ALL aspects of your life.
The things you'll discover in this book are applicable to your significant other, your children, your extended family, your friends, your boss, your co-workers, everybody.
You can get it at www.thecoredesire.com
Here's a bit of the Table Of Contents:
ABOUT THE AUTHOR
INTRODUCTION
IT ALL STARTED WITH “COPYWRITING”
MAKING NEW FRIENDS
A GROWING OBSESSION
HOOKING THE HALBERT
SWEET, SWEET VICTORY!
IN SUMMARY
FULL DISCLOSURE
YOUR CORE DESIRE
WHAT IS “CORE DESIRE?”
IT ALL BOILS DOWN TO SIMPLE EMOTION
HOW WE CREATE OUR OWN EMOTIONAL INSECURITY
THE WORST KIND OF LIE
THERE IS NOTHING TO FEAR BUT FEAR ITSELF
SEVEN TINY LITTLE WORDS
WHY WE DO WHAT WE DO
WHAT IS “EMOTIONAL SECURITY?”
EMOTIONAL BALANCE
WHEN YOUR “FEEL GOOD” IS AT STAKE
FEAR OR NO FEAR?
THERE ARE TWO SIDES TO EVERY COIN
WEIGHTY CONCERNS
AND THE PENDULUM SWINGS
COMMUNICATE AND RESTORE
WHATEVER IT TAKES, BABY
MENTAL SIGHT
WE ALL HAVE “THE SIGHT”
SNAP JUDGMENTS
DECEIVE THE PERCEIVE
CHANGE PERCEPTION THROUGH PROLONGED EXPOSURE
ACTUALITY OR “PERCEPTUALITY?”
WHO DECIDES?
YOUR PERSONAL INNER DICTIONARY
WHAT IS A “PID?”
THE MOST DANGEROUS OF VILLAINS: WORDS
COMMUNICATION IS ESSENTIAL
WORDS ARE JUST WORDS
MORE THAN WORDS
CHEAP TALK
I LOVE YOU, I LOVE YOU, I LOVE YOU
WIN FRIENDS, INFLUENCE PEOPLE, AND GET RICH HELPING OTHERS
...and more
The Secret Core Desire is not just about what women want, though. It reveals the core desire of everyone on the planet. Knowing this core desire is very useful for marketers, because when you know what people really want, deep down inside, it makes knowing how to sell to them much easier...but you can use what you learn from this book in ALL aspects of your life.
The things you'll discover in this book are applicable to your significant other, your children, your extended family, your friends, your boss, your co-workers, everybody.
You can get it at www.thecoredesire.com
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