HandHeld Entertainment�s President/CEO to Speak at iHollywood Forum�s Digital Media Summit

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 9, 2007 -- SAN FRANCISCO and HOLLYWOOD, Calif. � March 9, 2007 � HandHeld Entertainment� (NASDAQ: ZVUE, ZVUEW) today announced that its President and Chief Executive Officer, Jeff Oscodar, will speak on �The Future of User-Generated Content� at next week�s Digital Media Summit being held March 13-14 in Hollywood, California.

Oscodar�s presentation will be delivered at 1:30 p.m. on Tuesday, March 13. Earlier in the day, Oscodar will also participate in a panel discussion on �The Emerging Internet Video Market� which will take place from 10:35 a.m. to 11:45 a.m. Joining Oscodar in the panel discussion will be executives from NBC Universal, Fox Reality Channel, Hollywood Reporter, Eye Spot and Break.com.

Produced by iHollywood Forum and held at the Hollywood Roosevelt Hotel, Digital Media Summit is a premier business conference that examines next-generation digital entertainment and media, including Internet video, digital rights management, online music, interactive games and mobile content. Hundreds of leading broadcasters, operators, content owners, mobile video telephone providers, venture capitalists and investors are expected to attend this event.

About Jeff Oscodar

Since 2004, Jeff Oscodar has served as director, president and CEO of HandHeld Entertainment. Prior to joining HandHeld, Oscodar helped Raytheon turn many of its defense industry applications into valuable commercial operations though his consulting firm, Rule 168 Advisors. Previously, he co-founded InfoGear Technology Corporation, which produced the first Web-enabled telephone and was sold to Cisco Systems in March 2000 for $301 million.

About HandHeld Entertainment, Inc.

HandHeld Entertainment is a digital-media-to-go company. Its network of Web sites (Putfile.com, YourDailyMedia.com, FunMansion.com, Dorks.com and ZVUE.com�) attracted more than 13.7 million visitors in January 2007 to view both user-generated and premium content. Its ZVUE� personal media players are mass-market priced and available for purchase online and in approximately 2,200 Wal-Mart stores throughout the United States. HandHeld Entertainment�s common stock and warrants are traded on the NASDAQ Capital Market (ZVUE, ZVUEW) and Boston Stock Market (HDE, HDEW), respectively. For more information, visit www.hheld.com/ir or call 415-495-6470.

About iHollywood Forum
Founded in 2000, Los Angeles based iHollywood Forum, produces cutting edge roundtables and conferences about digital entertainment and mobile technology. The summits attract a diverse mix of
Hollywood and Silicon Valley executives, entrepreneurs, technology executives, attorneys and others to learn and make deals in an intimate environment. Sessions are typically moderated by top journalists and analysts. For more information about iHollywood Forum events please visit www.ihollywoodforum.com.