Vivek Bhargava to Judge the 10th Ad Tech Annual Awards

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Vivek Bhargava, CEO, Communicate2 is among the esteemed panel of judges at the 10th Ad Tech Annual Awards Programme, scheduled for April 2007 in San Francisco.
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March 26, 2007 (Press Release) -- Mr Vivek Bhargava, CEO, Communicate2 is among the esteemed panel of judges at the 10th Ad Tech Annual Awards Program which is scheduled for April in San Francisco. The award ceremony this year coincides with Ad Tech’s coveted Connect Live! Party. For over a decade Ad Tech has been providing a medium where talent and creativity in interactive marketing is recognized and rewarded. The esteemed panel of judges has been chosen from the industry’s most admired companies across the globe.

The nominations for the awards are judged under various categories like Best Consumer Campaign, Best Word of Mouth Campaign etc.Ad tech has added two new award categories this year-Peoples Choice Award and Industry Achievement Award. The Peoples Choice award is more on the democratic lines where in the entrants are acknowledged by their colleagues and the public. The Industry achievement Award recognizes people who have contributed to the success of the interactive industry through their commendable dedication and efforts.

Mr Bhargava, who has also spoken at the Ad Tech Conference, last year says “The Adtech awards for the Interactive industry is like the Oscars to the Hollywood film fraternity -Everyone wants to have one! Since each campaign is judged on four aspects mainly -Creativity, Result based on Objectivity, Ease of use and Overall Experience, it is crucial to score consistently over all given parameters to triumph. Each member of the panel will have his individual definition of creativity, so the campaign which would convince the majority is bound to be the winner”

Mr Bhargava has been a part of the interactive industry for over a decade now. His company Communicate2 has proven credentials to demonstrate credible ROI on all web enabled business and now enjoys enhanced visibility on a global level. Communicate2 was honored with the Abby Gold Award for the “Best Brand promotion on the Internet” and “Best Site Design for Company”. The company has also been recognized for designing the “Best Indian Lifestyle Website” and the “Best Indian Personal Website” by Web Wiz Awards. The organization currently houses the maximum number of Google Certified Adwords Professionals in India and also one of the biggest Off-shore Partner servicing UK and US clients.


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