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CA KICKS OFF WORLD GOLF CHAMPIONSHIPS-CA CHAMPIONSHIP WITH A FOCUS ON...
CA KICKS OFF WORLD GOLF CHAMPIONSHIPS-CA CHAMPIONSHIP WITH A FOCUS ON COMMUNITY OUTREACH
CA Announces Broad Donation Program Before Teeing Up Youth Golf Clinic For Miami Boys & Girls Club and Miami First Tee Members.
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 30, 2007 --
CA, Inc. (NYSE:CA), one of the world's largest management software companies, today kicks off the World Golf Championships CA Championship tournament week here at the Doral Golf Resort & Spa by underscoring its values rooted in giving back the community. Before hosting a golf clinic for more than 20 young golfers from Miami First Tee and the Miami-Dade NW Boys & Girls Club, CA is announcing a host of donations including fourteen sets of youth Cobra golf clubs, golf bags and hats, valued at $2,500, to the 2-year-old Miami Boys & Girls Club golf program.
"CA is extremely excited to drive our relationship with Miami and its residents well beyond the green," says Bill Hughes, senior vice president of CA Corporate Communications. "CA is committed to giving back to the community as the title sponsor of the CA Championship. CA is also committed to partnering with community organizations such as the Boys & Girls Club and the Miami First Tee to better the lives of children in the Miami area."
CA also is announcing other community outreach components, including:
The CA Championship, in conjunction with the PGA TOUR, will donate $500,000 to The First Tee program for the development and enhancement of The First Tee programs around the country
CA and the South Florida Golf Foundation will continue the long tradition of the Birdies for Charity program. The program collects pledges based on the number of birdies shot during the tournament; those pledges are then distributed to local, participating charities. In 2006, 28 charities participated and received $155,000 in collected pledges and matching funds from the SFGF
Following the tournament, CA will donate the contents of a six-foot tower full of golf balls to be shared equally between the Miami Boys & Girls Club and the Miami First Tee organization. The tower of golf balls will be the focus of a raffle for all tournament attendees to enter with the chance to win a trip to Doral and the 2008 World Golf Championships - CA Championship as well as a full set of Bridgestone golf clubs and a one year supply of Bridgestone golf balls
CA also is donating daily grounds passes to the following local charities:
South Florida Golf Foundation - 400 daily grounds passes
Miami Boys & Girls Club - 120 daily grounds passes
Miami First Tee - 80 daily grounds passe
With the golf clinic featuring PGA TOUR player and CA partner David Howell, the kids have the opportunity to gain instruction and learn from one of the world's elite golfers on the grounds of a World Golf Championships event.
The World Golf Championships CA Championship is the centerpiece of a fully-integrated marketing and sponsorship program designed to leverage CA's visibility among its customers. The global golf marketing strategy includes title sponsorship of the CA Championship, broadcast media, brand visibility, customer hospitality and other partnership opportunities.
More information can be found online at http://www.xkee.com/discount-software/ca-discount.html
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