Fledgling 24/7 independent original content cable television network reportedly approached with an investment offer from an investor who is currently behind bars in a state penitentiary.
April 7, 2007 (Press Release) --
April 9, 2007 -- Drama-Free TV (DFTV) is a fledgling 24/7 independent original content cable television network. DFTV believes consumers are tired of rap and hip-hop music video rotation on BET® being limited to songs about strip clubs, bling, or the glorification of gangsters. DFTV also believes that consumers are tired of MTV® reality shows that look like “Valley Girls Gone Wild.” So what did the channel’s parent company, Redeemed Media, do when it was reportedly approached with an investment offer that came from an investor who is currently behind bars in a state penitentiary?
Did it take the money and run? After being rejected by a number venture capital groups and angel investors alike, who could blame them for using the investment of a “freedom challenged” investor? A significant interest from any individual or group is exactly what they needed to help jump-start their music and reality show channel, which plans to feature music without hardcore lyrics and themes, television with a conscience, and movies with an actual moral to the story.
Did it say no in order to not be accused of condoning the very kind of stereotypical lifestyle that the network says its competitors perpetuate? After all, no one likes a hypocrite. Redeemed Media’s president and founder, T. G. Leonard, sets the record straight by stating that although he was initially excited by this offer, he “never really took it seriously.” He’s reluctant to divulge the amount of money that was at stake. He says that “it’s always exciting when other people show any kind of enthusiasm” about his dream of exploiting an anomaly that offers the best of both worlds to television advertisers and the 12 to 34 year old consumer. The anomaly is called socially conscious, progressive music, or rap music with a conscience. Music video shows and reality shows using this rap sub-genre, also known as positive rap, message music, or intelligent hip-hop, are age appropriate for the 12 year old and hip enough for the 34 year old.
T.G. Leonard says not to worry. This story is just one of the more fanciful ones DFTV has been apart of on its journey through an interestingly long line of potential partners and investors. He will shy away from mentioning the names of any current individuals or groups interested in backing Drama-Free TV, but says that he is confident that the channel will be up and running in time for its anticipated January 2008 launch date.
Did it take the money and run? After being rejected by a number venture capital groups and angel investors alike, who could blame them for using the investment of a “freedom challenged” investor? A significant interest from any individual or group is exactly what they needed to help jump-start their music and reality show channel, which plans to feature music without hardcore lyrics and themes, television with a conscience, and movies with an actual moral to the story.
Did it say no in order to not be accused of condoning the very kind of stereotypical lifestyle that the network says its competitors perpetuate? After all, no one likes a hypocrite. Redeemed Media’s president and founder, T. G. Leonard, sets the record straight by stating that although he was initially excited by this offer, he “never really took it seriously.” He’s reluctant to divulge the amount of money that was at stake. He says that “it’s always exciting when other people show any kind of enthusiasm” about his dream of exploiting an anomaly that offers the best of both worlds to television advertisers and the 12 to 34 year old consumer. The anomaly is called socially conscious, progressive music, or rap music with a conscience. Music video shows and reality shows using this rap sub-genre, also known as positive rap, message music, or intelligent hip-hop, are age appropriate for the 12 year old and hip enough for the 34 year old.
T.G. Leonard says not to worry. This story is just one of the more fanciful ones DFTV has been apart of on its journey through an interestingly long line of potential partners and investors. He will shy away from mentioning the names of any current individuals or groups interested in backing Drama-Free TV, but says that he is confident that the channel will be up and running in time for its anticipated January 2008 launch date.
Email
Print
SPAM
