April 18, 2007 (Press Release) --
April 19, 2007, Ottawa, Canada – The Utility Company, the leading provider of information technology (IT) as a utility to small and medium-sized businesses (SMB), today announced its latest Utility Service Provider franchise in the North Bay and Timmins region of Ontario. Joe Tranter, the owner of Tranter Office Plus, purchased the rights to Utility Northern Ontario.
The Utility Company understands the need for independent office equipment dealers to add technology services as part of their offering in today’s highly competitive market. To expand their service business, office equipment dealers like Tranter are seeing the need to manage the entire customer infrastructure to provide more value to organizations that are becoming increasingly more reliant on technology. In fact, in many cases, the dealers are already being asked to “connect their customer’s office” as the majority of today’s copier and printers are networked.
Already a successful name in Northern Ontario over the past ten years, Tranter recently diversified and started bringing on IT services with the addition of his business partner Chris Guertin. “By adding Chris and starting to offer IT services, we saw the importance of ‘owning the network’ from our customers’ perspective”, stated Joe Tranter. “That being said, our service revenues were coming in on a project or break-fix basis - not in a recurring model. We felt the most straight-forward path to transitioning to recurring revenue model and offer a more predictable and reliable level of service to our customers was by joining forces with The Utility Company. It was a natural fit and was much simpler then the ‘do-it-yourself’ approach to add even a fraction of the Connected Office™ services on our own. Now we can act as the single point of contact for all of our customers’ technology needs.”
The Utility Company partners with SMB service organizations, like office equipment dealers, to deliver information technology as a utility providing the required hardware, software and service for a monthly fee per user. The partnership allows office equipment dealers to provide their customers a 360 degree view on spending and utilization in the five major areas of technology: network/desktop, business applications, Web/Internet, copier/printer and telecommunications. We then tailor a technology service plan specific to the SMB’s requirements and budget in a monthly user-based model.
The Utility Business System allows office equipment dealers to do this by being able to leverage their existing infrastructures - there is no need for them to make a large investment in additional employees, technology or training. Utility has a complete business system to separate our service providers from the competition to allow them to become the single point of contact for technology that their customers are already requesting.
“As we continue to build out our operations across North America it is important for us to identify t
The Utility Company understands the need for independent office equipment dealers to add technology services as part of their offering in today’s highly competitive market. To expand their service business, office equipment dealers like Tranter are seeing the need to manage the entire customer infrastructure to provide more value to organizations that are becoming increasingly more reliant on technology. In fact, in many cases, the dealers are already being asked to “connect their customer’s office” as the majority of today’s copier and printers are networked.
Already a successful name in Northern Ontario over the past ten years, Tranter recently diversified and started bringing on IT services with the addition of his business partner Chris Guertin. “By adding Chris and starting to offer IT services, we saw the importance of ‘owning the network’ from our customers’ perspective”, stated Joe Tranter. “That being said, our service revenues were coming in on a project or break-fix basis - not in a recurring model. We felt the most straight-forward path to transitioning to recurring revenue model and offer a more predictable and reliable level of service to our customers was by joining forces with The Utility Company. It was a natural fit and was much simpler then the ‘do-it-yourself’ approach to add even a fraction of the Connected Office™ services on our own. Now we can act as the single point of contact for all of our customers’ technology needs.”
The Utility Company partners with SMB service organizations, like office equipment dealers, to deliver information technology as a utility providing the required hardware, software and service for a monthly fee per user. The partnership allows office equipment dealers to provide their customers a 360 degree view on spending and utilization in the five major areas of technology: network/desktop, business applications, Web/Internet, copier/printer and telecommunications. We then tailor a technology service plan specific to the SMB’s requirements and budget in a monthly user-based model.
The Utility Business System allows office equipment dealers to do this by being able to leverage their existing infrastructures - there is no need for them to make a large investment in additional employees, technology or training. Utility has a complete business system to separate our service providers from the competition to allow them to become the single point of contact for technology that their customers are already requesting.
“As we continue to build out our operations across North America it is important for us to identify t

Leading Office Equipment Dealer, Tranter Office Plus, Adds Recurring Technology Services to Existing Business
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