The top ten European drinks retailers purchasing trends - management briefing : This months briefing unravels some of the ‘mystery’ behind the purchasing trends of European retailers
April 28, 2007 (Press Release) --
The top ten European drinks retailers purchasing trends - management briefing
The top ten European drinks retailers purchasing trends - management briefing : This months briefing unravels some of the ‘mystery’ behind the purchasing trends of European retailers and answers the tricky questions facing every drinks manufacturer when it comes to supplier-retailer relationship. It provides advice on how to get your products stocked by major retailers, how to keep your product in favour, and details of what’s happening in private label sales. Tables included show overall company sales and private label share of sales from 2004, featuring ten leading European retailers used for reference throughout this briefing including Tesco, Lidl and Carrefour.
Contents of top ten European drinks retailers purchasing trends - management briefing :
Introduction
Research methodology
What are the leading European retailers doing to grow their share of the drinks market?
Organic
Health - kids and convenience
Consumer insight
A drink for every occasion
How do you get your new product stocked by the major retailers?
Case study: Cobra Beer
Why do retailers choose to stock some products over others?
Food versus drink categories
Understanding retailers' individual identities
How can you keep favour with retailers so they stock your product over the long-term?
"Dos and don'ts"
What is happening with private label in drinks? Is the market growing at the expense of branded goods?
Drivers behind the consumer purchase of a retailer's own brand drink
Identifying the top ten European retailers' current private label strategies
Carrefour
Metro
Tesco
Ahold
Intermarché
Rewe
SPAR International
Lidl
Auchan
Edeka
Recommendations for branded manufacturers
Conclusions
For more information, Please visit : http://www.bharatbook.com/detail.asp?id=18873
or email us at : info@bharatbook.com
You can also call us at +91-(022)-2757 8668 or +91-(022)-2757 9131
For searching our huge collection of reports, Please visit :
http://www.bharatbook.com/general/customresearch.asp
The top ten European drinks retailers purchasing trends - management briefing
The top ten European drinks retailers purchasing trends - management briefing : This months briefing unravels some of the ‘mystery’ behind the purchasing trends of European retailers and answers the tricky questions facing every drinks manufacturer when it comes to supplier-retailer relationship. It provides advice on how to get your products stocked by major retailers, how to keep your product in favour, and details of what’s happening in private label sales. Tables included show overall company sales and private label share of sales from 2004, featuring ten leading European retailers used for reference throughout this briefing including Tesco, Lidl and Carrefour.
Contents of top ten European drinks retailers purchasing trends - management briefing :
Introduction
Research methodology
What are the leading European retailers doing to grow their share of the drinks market?
Organic
Health - kids and convenience
Consumer insight
A drink for every occasion
How do you get your new product stocked by the major retailers?
Case study: Cobra Beer
Why do retailers choose to stock some products over others?
Food versus drink categories
Understanding retailers' individual identities
How can you keep favour with retailers so they stock your product over the long-term?
"Dos and don'ts"
What is happening with private label in drinks? Is the market growing at the expense of branded goods?
Drivers behind the consumer purchase of a retailer's own brand drink
Identifying the top ten European retailers' current private label strategies
Carrefour
Metro
Tesco
Ahold
Intermarché
Rewe
SPAR International
Lidl
Auchan
Edeka
Recommendations for branded manufacturers
Conclusions
For more information, Please visit : http://www.bharatbook.com/detail.asp?id=18873
or email us at : info@bharatbook.com
You can also call us at +91-(022)-2757 8668 or +91-(022)-2757 9131
For searching our huge collection of reports, Please visit :
http://www.bharatbook.com/general/customresearch.asp
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