Technology Firm Gains Protection on Main Process Component for Lead Response Management Product Suite
May 31, 2007 (Press Release) --
Springville, UT—May 31, 2007—InsideSales.com announced today that the United States Patent and Trademark Office (USPTO) has received and acknowledged the company's patent application filing for its invention of a unique and innovative process in the area of web-based phone services from a stateless web page.
InsideSales.com’s web-based click-to-call with auxiliary functions such as voice messaging, call monitoring, call recording, conference calling, or call take-back and transfer has proven to revolutionize sales, marketing, and lead generation for companies who sell remotely over the phone or through the internet.
"The InsideSales.com product suite dramatically changes the way companies manage marketing efforts. We are able to increase marketing and sales efforts by as much as 300%. This patent protects one major component of the intellectual property that makes these kinds of results possible,” said David Elkington, CEO and Chief Technology Officer. "The technology decreases response time for leads generated over the web. Companies are spending huge amounts on marketing to generate leads, yet they forget the importance of responding quickly and making enough attempts to contact the lead before their competitor does. This technology facilitates immediate response from a web-page or web-site click-to-call. Our goal is to continue to innovate and add to our patent portfolio because this specific intellectual property gives our customers a significant advantage in the market place."
In today's competitive economy, the ability to generate high quantity and quality of internet based leads is becoming the key differentiator to expand market share. InsideSales.com has found a technology niche around lead qualification, or the point where a lead is generated and needs to be contacted and qualified to begin the sales process.
“We have found most companies still sit on their leads for 2 to 3 days before a sales representative makes the first call. And then they make between 4 and 5 attempts to make contact. Our studies show that only 55% of leads actually get contacted,” explains Ken Krogue, the President of InsideSales.com.
“Technology that makes immediate response from a web page easy and affordable is a common sense approach, but until now has been largely ignored by marketing departments who spend all of their money on search marketing, web design, split testing and analytics,” Mr. Krogue continues, “lead qualification through lead management techniques is the next frontier of web-based marketing.”
This technology is particularly suited for companies who spend several thousand dollars or more per month on search marketing and seems most applicable in the areas of high tech, mortgage, real estate, insurance, online education, network marketing, and coaching or business opportunities.
….
For more information call 1-866-342-5370 or visit www.InsideSales.com.
InsideSales.com’s web-based click-to-call with auxiliary functions such as voice messaging, call monitoring, call recording, conference calling, or call take-back and transfer has proven to revolutionize sales, marketing, and lead generation for companies who sell remotely over the phone or through the internet.
"The InsideSales.com product suite dramatically changes the way companies manage marketing efforts. We are able to increase marketing and sales efforts by as much as 300%. This patent protects one major component of the intellectual property that makes these kinds of results possible,” said David Elkington, CEO and Chief Technology Officer. "The technology decreases response time for leads generated over the web. Companies are spending huge amounts on marketing to generate leads, yet they forget the importance of responding quickly and making enough attempts to contact the lead before their competitor does. This technology facilitates immediate response from a web-page or web-site click-to-call. Our goal is to continue to innovate and add to our patent portfolio because this specific intellectual property gives our customers a significant advantage in the market place."
In today's competitive economy, the ability to generate high quantity and quality of internet based leads is becoming the key differentiator to expand market share. InsideSales.com has found a technology niche around lead qualification, or the point where a lead is generated and needs to be contacted and qualified to begin the sales process.
“We have found most companies still sit on their leads for 2 to 3 days before a sales representative makes the first call. And then they make between 4 and 5 attempts to make contact. Our studies show that only 55% of leads actually get contacted,” explains Ken Krogue, the President of InsideSales.com.
“Technology that makes immediate response from a web page easy and affordable is a common sense approach, but until now has been largely ignored by marketing departments who spend all of their money on search marketing, web design, split testing and analytics,” Mr. Krogue continues, “lead qualification through lead management techniques is the next frontier of web-based marketing.”
This technology is particularly suited for companies who spend several thousand dollars or more per month on search marketing and seems most applicable in the areas of high tech, mortgage, real estate, insurance, online education, network marketing, and coaching or business opportunities.
….
For more information call 1-866-342-5370 or visit www.InsideSales.com.
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