Logos, logos, and more logos. ID International Senior Web Architect, Alex Sorger announced last week that ID International has added more than 100 corporate logos to their English and Italian websites
May 31, 2007 (Press Release) --
The logos are now featured on their Italian site with the goal of increasing sales and design development in Italy, a market that has been quite responsive to ID and other American graphic design and branding firms in recent years. San Francisco's Landor Associates asserted this shift by opening their successful Milan bureau five years ago.
One of the current trends among art galleries and websites that wish to provide slideshows online today is to utilize "scrollers" similar to what ID International have done with their online showcase. Scrollers are self-paced and interactive, allowing the public to browse artwork simply by moving the mouse remotely over the images to control the speed they with the images to flow by. Clever and sophisticated uses of graphic technology make the web interesting and fun, and is a good example of how building interactive elements into websites can encourage the customer to return, or to show to other potential clients.
In addition, and perhaps most important is artwork security. By putting artwork into a Flash scroller, it makes it impossible for anyone to right-click and copy the artwork off the site, something that Mr. Sorger is a proponent of when he added that "all logos now displayed on the ID website are not clip art, and are protected by their clients under copyright and trademark laws".
ID International is utilizing scrollers to display both their showcase gallery and logo gallery on their website, joining a large group of companies implementing this artwork display technology to provide a self-paced artwork review environment while protecting the art files from being captured. You can visit ID International's website to review this new programming technology for art.
One of the current trends among art galleries and websites that wish to provide slideshows online today is to utilize "scrollers" similar to what ID International have done with their online showcase. Scrollers are self-paced and interactive, allowing the public to browse artwork simply by moving the mouse remotely over the images to control the speed they with the images to flow by. Clever and sophisticated uses of graphic technology make the web interesting and fun, and is a good example of how building interactive elements into websites can encourage the customer to return, or to show to other potential clients.
In addition, and perhaps most important is artwork security. By putting artwork into a Flash scroller, it makes it impossible for anyone to right-click and copy the artwork off the site, something that Mr. Sorger is a proponent of when he added that "all logos now displayed on the ID website are not clip art, and are protected by their clients under copyright and trademark laws".
ID International is utilizing scrollers to display both their showcase gallery and logo gallery on their website, joining a large group of companies implementing this artwork display technology to provide a self-paced artwork review environment while protecting the art files from being captured. You can visit ID International's website to review this new programming technology for art.
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