June 19, 2007 (Press Release) --
The new generation devices are said to include slimmer case, click-wheel navigation and improved battery life, website CNet informed this Sunday. The 40MB iPod in the current lineup costs US$499. With the new models, the same 40MB is will retail for US$399 - US$100 less for the same capacity.
Also new in iPod's fourth generation is the battery life, which is said to have increased significantly: from 8 hours on the current models to 12 hours on the new ones. The increase is reportedly due to better power-management features.
Apple has good reasons to invest on the iPod: while the company got famous for its Mac computers, sources inform that the little MP3 player which debuted in 2001 already sells roughly as much as the famous machines.
Although the iPod is proving to be one more of Apple's iconic products, it has recently been pointed out that it may represent a risk for company networks, being used to steal corporate data or introduce malicious code.
A smaller version of the iPod, called iPod mini, was already released in the United States, but should be available internationally on July 24.
The new super-slim iPod once again redefines what a digital music player should be. It’s lighter than 2 CDs and downloads music at blazing speeds. Now you can take your entire music collection with you wherever you go.
Lighter & thinner
Smaller than ever (just 0.62 inches thick), the new iPod fits comfortably in the palm of your hand and slips easily into your pocket — and your life. At 5.6 ounces , it weighs less than 2 compact discs, and even many cell phones. And yet the iPod gives you a huge 15GB hard drive.
Ahead-of-the-curve design
Once again, Apple turns the portable digital music player market on its ear with hassle-free functionality and stunning, well-considered design that place iPod far ahead of the curve and the competition. Building on the success of the touch wheel (which made scrolling through an entire music collection quick and easy), the new iPod has been re-engineered with a all-touch interface for enhanced durability and sensitivity. With an LCD screen and buttons that feature a backlight for clear visibility in low-light conditions, iPod is designed for easy one-handed operation. So the best way to take an entire music collection anywhere is now even better.
Source: http://www.msn.com
Also new in iPod's fourth generation is the battery life, which is said to have increased significantly: from 8 hours on the current models to 12 hours on the new ones. The increase is reportedly due to better power-management features.
Apple has good reasons to invest on the iPod: while the company got famous for its Mac computers, sources inform that the little MP3 player which debuted in 2001 already sells roughly as much as the famous machines.
Although the iPod is proving to be one more of Apple's iconic products, it has recently been pointed out that it may represent a risk for company networks, being used to steal corporate data or introduce malicious code.
A smaller version of the iPod, called iPod mini, was already released in the United States, but should be available internationally on July 24.
The new super-slim iPod once again redefines what a digital music player should be. It’s lighter than 2 CDs and downloads music at blazing speeds. Now you can take your entire music collection with you wherever you go.
Lighter & thinner
Smaller than ever (just 0.62 inches thick), the new iPod fits comfortably in the palm of your hand and slips easily into your pocket — and your life. At 5.6 ounces , it weighs less than 2 compact discs, and even many cell phones. And yet the iPod gives you a huge 15GB hard drive.
Ahead-of-the-curve design
Once again, Apple turns the portable digital music player market on its ear with hassle-free functionality and stunning, well-considered design that place iPod far ahead of the curve and the competition. Building on the success of the touch wheel (which made scrolling through an entire music collection quick and easy), the new iPod has been re-engineered with a all-touch interface for enhanced durability and sensitivity. With an LCD screen and buttons that feature a backlight for clear visibility in low-light conditions, iPod is designed for easy one-handed operation. So the best way to take an entire music collection anywhere is now even better.
Source: http://www.msn.com

The launch date of the fourth generation of Apple's popular iPod player is not known yet, but information about the upcoming devices is already surfacing.
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