The Billion dollar promotional products industry is demanding a higher degreen of GREN in its products.
July 9, 2007 (Press Release) --
The Multi-billion dollar promotional products industry is going green in a big way. This change is due in part to demands by the corporate community to have more green in their products they buy.
John Graham, North American director of Flash Drive Direct explains why this change is so important to the promotional products field. “ This industry is notorious for producing promotional items and products that are far from eco-friendly! The landfills are chocked full with discarded key fobs, pens, gadgets and other “trinkets and trash” (industry term for cheap promo products)“
“This is a multi-billion dollar business” Graham states “whose negative environmental impact goes on virtually undetected” “ Each year millions of 1 time use gimmicks and gadgets are given away, many of which end up in the garbage. The new corporate culture is changing rapidly and company’s are now pressuring their promotional products suppliers to GO GREEN”
Flash Drive Direct first promotional products company to get coveted Energy Star designation.
Eco-friendly is most often seen as picking up trash and recycling. What is often not thought about is the use of energy and how that adversely affects the environment. When a Flash Drive is constructed it consumes about the same amount of energy and petrochemicals as it takes to produce a writeable CD.
However, a writeable CD (over 1 billion sold in North America last year alone) requires enormous amounts of energy to burn the info onto the disc (estimates range up to 10 times the energy used in the data transfer to a CD than to a Flash Drive). Multiply this use of energy (energy produced by burning coal, natural gas or hydro electricity) by the thousands of CDs that a business might use in the course of a year and the company’s energy consumption skyrockets. On the other hand the near Zero energy used to transfer information onto a Flash Drive Direct is almost immeasurable.”
Flash Drive Direct is the first Flash Drive promotional product to be Energy Star certified and one of the very few promotional products of any kind to be certified.
John Graham, North American director of Flash Drive Direct explains why this change is so important to the promotional products field. “ This industry is notorious for producing promotional items and products that are far from eco-friendly! The landfills are chocked full with discarded key fobs, pens, gadgets and other “trinkets and trash” (industry term for cheap promo products)“
“This is a multi-billion dollar business” Graham states “whose negative environmental impact goes on virtually undetected” “ Each year millions of 1 time use gimmicks and gadgets are given away, many of which end up in the garbage. The new corporate culture is changing rapidly and company’s are now pressuring their promotional products suppliers to GO GREEN”
Flash Drive Direct first promotional products company to get coveted Energy Star designation.
Eco-friendly is most often seen as picking up trash and recycling. What is often not thought about is the use of energy and how that adversely affects the environment. When a Flash Drive is constructed it consumes about the same amount of energy and petrochemicals as it takes to produce a writeable CD.
However, a writeable CD (over 1 billion sold in North America last year alone) requires enormous amounts of energy to burn the info onto the disc (estimates range up to 10 times the energy used in the data transfer to a CD than to a Flash Drive). Multiply this use of energy (energy produced by burning coal, natural gas or hydro electricity) by the thousands of CDs that a business might use in the course of a year and the company’s energy consumption skyrockets. On the other hand the near Zero energy used to transfer information onto a Flash Drive Direct is almost immeasurable.”
Flash Drive Direct is the first Flash Drive promotional product to be Energy Star certified and one of the very few promotional products of any kind to be certified.
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