New key messaging service comprised of competitive messaging analysis, new messages and sales/marketing recommendations
United States of America (Press Release) August 11, 2007 --
THOUSAND OAKS, Calif., August 11, 2007 – Winning Message LLC, a highly specialized strategic marketing firm focused on helping companies differentiate themselves from their competition to drive sales, today announced a new marketing audit + key messaging program designed to create truly differentiating positioning statement, key messages, proof points and customer value statements for a business.
“Differentiating your products and services in the marketplace is how you gain new customers and repeat business,” said Kevin B. Levi, founder and president of Winning Message LLC. “Without differentiation, the customer views you as just another vendor. You need to stand out from the competition and be the one the customer turns to for the types of products/services you provide. To accomplish this, Winning Message LLC offers a comprehensive, analytical marketing audit and new positioning service designed to arm you and your business with differentiating key messages that resonate with customers' needs and help you sell.”
Our comprehensive messaging program consists of the following three components:
1. Competitive Messaging Analysis: detailed and thorough analysis of your key messages, proof points and value statement against those of your top 3 competitors.
2. New Messaging Platform: corporate positioning statement, supporting key messages, supporting proof points and customer value statements.
3. Sales/Marketing Recommendations: designed to infuse your new messages into your sales engine.
Over the last six weeks, Winning Message has successfully performed this service for a variety of clients including Health Action Synergies, WirelessGuys, Connotate Technologies, Acclaro Growth Partners, Advantedge Healthcare Solutions and more.
Winning Message LLC is a highly specialized strategic marketing firm focused on helping businesses truly differentiate themselves in their marketplaces with key messages that resonate with customers’ needs and help organizations stand above the competition. The firm offers traditional business writing services (sales/marketing collateral, website copy, articles, presentations, graphical customer value models and more) and comprehensive key message analysis and development programs. Serving companies across all industry sectors, Winning Message has specific expertise in B2B high-tech, healthcare/pharmaceutical, financial services and real estate. For more information, please visit us at www.winningmessage.com or send us an email at info@winningmessage.com.
CONTACT: Winning Message LLC, 805-358-5388, info@winningmessage.com
“Differentiating your products and services in the marketplace is how you gain new customers and repeat business,” said Kevin B. Levi, founder and president of Winning Message LLC. “Without differentiation, the customer views you as just another vendor. You need to stand out from the competition and be the one the customer turns to for the types of products/services you provide. To accomplish this, Winning Message LLC offers a comprehensive, analytical marketing audit and new positioning service designed to arm you and your business with differentiating key messages that resonate with customers' needs and help you sell.”
Our comprehensive messaging program consists of the following three components:
1. Competitive Messaging Analysis: detailed and thorough analysis of your key messages, proof points and value statement against those of your top 3 competitors.
2. New Messaging Platform: corporate positioning statement, supporting key messages, supporting proof points and customer value statements.
3. Sales/Marketing Recommendations: designed to infuse your new messages into your sales engine.
Over the last six weeks, Winning Message has successfully performed this service for a variety of clients including Health Action Synergies, WirelessGuys, Connotate Technologies, Acclaro Growth Partners, Advantedge Healthcare Solutions and more.
Winning Message LLC is a highly specialized strategic marketing firm focused on helping businesses truly differentiate themselves in their marketplaces with key messages that resonate with customers’ needs and help organizations stand above the competition. The firm offers traditional business writing services (sales/marketing collateral, website copy, articles, presentations, graphical customer value models and more) and comprehensive key message analysis and development programs. Serving companies across all industry sectors, Winning Message has specific expertise in B2B high-tech, healthcare/pharmaceutical, financial services and real estate. For more information, please visit us at www.winningmessage.com or send us an email at info@winningmessage.com.
CONTACT: Winning Message LLC, 805-358-5388, info@winningmessage.com
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