First Price Comparison Website targetting Muslims in the UK
United Kingdom of Great Britain & N. Ireland (Press Release) August 16, 2007 --
Switch over to any television station, radio show or internet news pages and there’s a high chance that you’ll catch at least a snippet or two about the negative aspects of Islamists and such familiar terms such as “Islamic extremism” tend to crop up. But what about the flip side? Who are the members of the Islamic faith that are pushing the boat in the other direction?
Well, a novel idea by a couple of aspiring internet entrepreneurs has a strong case. The site IslamiCompare.com, which is in effect another price comparison website, may be one that is helping to swing the tide. This merges the idea of comparing a wide range of products you find in typical online retail outlets such as travel insurance, flights, clothing and mortgages and then giving the consumer the best products available online according to their software used. There are many price comparison websites which do this, but what’s the difference?
Moyhim Uddin, one of the designers, explains “The idea is that from the profit we make, we will donate 10% of it towards Islamic causes, mainly in the UK, but also abroad such as Palestine, Iraq, Afghanistan, Bangladesh and so on” with much of the revenue expected to come from advertising and affiliated sales. “Muslims are the most empathetic people on the planet and if they can support their muslim brethren just by doing what they would normally do i.e. shopping for a credit card for example, then they will come to use IslamiCompare as it has an Islamic bias” he continues.
But doesn’t this example of applying for credit cards - or mortgages, loans and insurance as displayed online – contradict the core Islamic beliefs which is against interest or riba? “We know this and we acknowledge this. Primarily we strive towards sourcing Islamic products and halal finance options for the Islamic consumer. But the market is really scarce for such products and this is countered by the 10% to Islamic charities. If the muslim has no choice but to apply for a non-halal mortgage, then at least he or she knows that they are doing some good during the process”
It is fundamentally directed toward muslim consumers, but it’s clear in the website that there is nothing stopping any persons of any faith from using the price comparison website. It’s early days yet, but if there are signs that integration can happen between the Islam and west, even on such modern concepts as internet marketing, then IslamiCompare.com is a good example. As it says on the site with a little bit of tongue-in-cheek, “Let’s fight for Islam with consumerism”
To read more, go to IslamiCompare.com.
Well, a novel idea by a couple of aspiring internet entrepreneurs has a strong case. The site IslamiCompare.com, which is in effect another price comparison website, may be one that is helping to swing the tide. This merges the idea of comparing a wide range of products you find in typical online retail outlets such as travel insurance, flights, clothing and mortgages and then giving the consumer the best products available online according to their software used. There are many price comparison websites which do this, but what’s the difference?
Moyhim Uddin, one of the designers, explains “The idea is that from the profit we make, we will donate 10% of it towards Islamic causes, mainly in the UK, but also abroad such as Palestine, Iraq, Afghanistan, Bangladesh and so on” with much of the revenue expected to come from advertising and affiliated sales. “Muslims are the most empathetic people on the planet and if they can support their muslim brethren just by doing what they would normally do i.e. shopping for a credit card for example, then they will come to use IslamiCompare as it has an Islamic bias” he continues.
But doesn’t this example of applying for credit cards - or mortgages, loans and insurance as displayed online – contradict the core Islamic beliefs which is against interest or riba? “We know this and we acknowledge this. Primarily we strive towards sourcing Islamic products and halal finance options for the Islamic consumer. But the market is really scarce for such products and this is countered by the 10% to Islamic charities. If the muslim has no choice but to apply for a non-halal mortgage, then at least he or she knows that they are doing some good during the process”
It is fundamentally directed toward muslim consumers, but it’s clear in the website that there is nothing stopping any persons of any faith from using the price comparison website. It’s early days yet, but if there are signs that integration can happen between the Islam and west, even on such modern concepts as internet marketing, then IslamiCompare.com is a good example. As it says on the site with a little bit of tongue-in-cheek, “Let’s fight for Islam with consumerism”
To read more, go to IslamiCompare.com.
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