United Arab Emirates (Press Release) September 9, 2007 --
November 2001, London
A young Pakistani computer professional and project manager from Dubai, Farhan Masood is honored by the US Based Adobe Inc. at Computer Arts Live '01, the UK's premier show for digital creatives, being held at London's prestigious Business Design Centre last month.
Farhan Masood lead the team of Adobe Photoshop in UK to gain amazing results using Actions as a key feature.
Dubai Internet City-based Farhan Masood made it debut on the international design stage at the express invitation of Adobe Systems Incorporated (www.adobe.com) developers of award winning software solutions for Network Publishing, including ePaper, Web, print, video and wireless and broadband applications.
"This is a fantastic opportunity to showcase our talents on the world stage. Our skills have been honed through the launch of our web design portal from our home in Dubai. We are using this opportunity to raise international awareness of the high standard of product available in Dubai," said Farhan Masood, Project Director, ELC Systems.
Farhan Masood gave demonstrations at the Adobe Systems Incorporated 'Tips & Tricks café' where visitors were be able to see first hand digital artists using the different Adobe graphic packages such as Adobe Photoshop.
"We are delighted to have Farhan Masood demonstrate their expert use of Adobe products at this years Computer Arts Live event. He brings a wealth of innovation and creativity to our planned activities for the show and will be a strong showcase for the creative and versatile nature of Adobe products," said Mark Floisand, Marketing Director UK & Ireland, Adobe Systems Incorporated.
Farhan Masood enhanced the use of Adobe Photoshop Actions as a design factory whereby a single concept can be turned into a hundred different variants by changing anything within the actual template such as colour, shading, fonts, layout, sizing etc.
"We chose Adobe because of its simplicity as well as the potential it gives us for further development. Already we are looking at incorporating three dimensional imagery within our design templates and beyond that live motion technology and again we hope to give people in London a taste of what is to come," said Masood.
A young Pakistani computer professional and project manager from Dubai, Farhan Masood is honored by the US Based Adobe Inc. at Computer Arts Live '01, the UK's premier show for digital creatives, being held at London's prestigious Business Design Centre last month.
Farhan Masood lead the team of Adobe Photoshop in UK to gain amazing results using Actions as a key feature.
Dubai Internet City-based Farhan Masood made it debut on the international design stage at the express invitation of Adobe Systems Incorporated (www.adobe.com) developers of award winning software solutions for Network Publishing, including ePaper, Web, print, video and wireless and broadband applications.
"This is a fantastic opportunity to showcase our talents on the world stage. Our skills have been honed through the launch of our web design portal from our home in Dubai. We are using this opportunity to raise international awareness of the high standard of product available in Dubai," said Farhan Masood, Project Director, ELC Systems.
Farhan Masood gave demonstrations at the Adobe Systems Incorporated 'Tips & Tricks café' where visitors were be able to see first hand digital artists using the different Adobe graphic packages such as Adobe Photoshop.
"We are delighted to have Farhan Masood demonstrate their expert use of Adobe products at this years Computer Arts Live event. He brings a wealth of innovation and creativity to our planned activities for the show and will be a strong showcase for the creative and versatile nature of Adobe products," said Mark Floisand, Marketing Director UK & Ireland, Adobe Systems Incorporated.
Farhan Masood enhanced the use of Adobe Photoshop Actions as a design factory whereby a single concept can be turned into a hundred different variants by changing anything within the actual template such as colour, shading, fonts, layout, sizing etc.
"We chose Adobe because of its simplicity as well as the potential it gives us for further development. Already we are looking at incorporating three dimensional imagery within our design templates and beyond that live motion technology and again we hope to give people in London a taste of what is to come," said Masood.

Improves Photoshop Action Tools significantly, Now you can use Photoshop as an electronic Robot.
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