For the 2nd consecutive year, ENLASO a leading provider of social networking translation & localization solutions exhibited at the iDate 2007 Internet Dating Conference July 26-27 in San Francisco.
United States of America (Press Release) September 20, 2007 --
The increase of social networking & online dating Web sites & global interaction has made localization even more relevant to this industry. In fact, according to a September 2006 survey by Hitwise, one in every 20 Web site visits in the world was to a social networking site. ENLASO has done extensive localization for several of the top online dating and social networking providers in the world, including Match.com, Meetic, FriendFinder, and SecondLife.
As part of ENLASO’s exhibit at iDate 2007, Yves Lang, ENLASO's Chief Sales & Marketing Officer, presented “Go Global and Localize the Online Dating Experience.” His session covered the fundamentals that need to be taken into account when going into new markets and new languages. Lang talked about how to make international dating a reality by going global, increasing market share, and building worldwide recognition and revenue.
In order to complement its exhibit at iDate, ENLASO presented a live encore of its popular Webinar “Go Global and Localize the Online Dating Experience,” culled from ENLASO’s unique history of localizing major online dating and social networking sites. Please go to www.translate.com click our resource center to find this recorded webinar.
Topics covered will include:
Language and localization as differentiators
Culturally appropriate customization
Alternative strategies for localization (i.e. using end-user translations)
Lessons learned from previous localization projects
iDate (www.internetdatingconference.com) is the industry's largest event for business management of online dating and social networking Web sites and is expected to be the largest gathering of executives from the Internet Personals industry.
About ENLASO Corporation (http://www.translate.com)
ENLASO Corporation, an ISO 9001 company, provides clients with enterprise language solutions. ENLASO delivers multilingual solutions to the social networking, online dating, IT, life sciences, legal, financial, gaming, advertising, and telecommunications industries. Services include localization of software, Web sites, marketing communications, technical documentation, localization testing, and consulting and training.
As part of ENLASO’s exhibit at iDate 2007, Yves Lang, ENLASO's Chief Sales & Marketing Officer, presented “Go Global and Localize the Online Dating Experience.” His session covered the fundamentals that need to be taken into account when going into new markets and new languages. Lang talked about how to make international dating a reality by going global, increasing market share, and building worldwide recognition and revenue.
In order to complement its exhibit at iDate, ENLASO presented a live encore of its popular Webinar “Go Global and Localize the Online Dating Experience,” culled from ENLASO’s unique history of localizing major online dating and social networking sites. Please go to www.translate.com click our resource center to find this recorded webinar.
Topics covered will include:
Language and localization as differentiators
Culturally appropriate customization
Alternative strategies for localization (i.e. using end-user translations)
Lessons learned from previous localization projects
iDate (www.internetdatingconference.com) is the industry's largest event for business management of online dating and social networking Web sites and is expected to be the largest gathering of executives from the Internet Personals industry.
About ENLASO Corporation (http://www.translate.com)
ENLASO Corporation, an ISO 9001 company, provides clients with enterprise language solutions. ENLASO delivers multilingual solutions to the social networking, online dating, IT, life sciences, legal, financial, gaming, advertising, and telecommunications industries. Services include localization of software, Web sites, marketing communications, technical documentation, localization testing, and consulting and training.
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