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Are Visa and MasterCard better equipped than Europe's domestic shemes to...
Are Visa and MasterCard better equipped than Europe's domestic shemes to win SEPA market share?
Visa and MasterCard use interchange as a competitive weapon, while domestic card schemes have yet to get to grips with the challenges that they are likely to face with the SEPA Cards Framework.
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) October 20, 2007 --
Domestic card schemes have yet to get to grips with the challenges that they are likely to face with the SEPA Cards Framework. Still thinking as processors, they remain focused on saving costs for European issuers rather than offering value-added services and innovation.
For the full blog post and Whitepaper see:
http://aneace.blogspot.com/2007/09/are-international-card-schemes-better.html
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