BooksaMillion contractsTransferguru.com to do holiday voice broadcast to customer base

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) December 21, 2007 -- December 17th 2007 -

BooksaMillion(NASDAQ:BAMM) Contracted Transferguru.com to facilitate the delivery of holiday marketing specials to their customer base. This was a new marketing medium used by BooksaMillion and will be used throughout the year during different holiday's through Transferguru.com's robust dialer services. Dean Austin, the President of Transferguru.com stated, "We are very excited to have BooksaMillion on board and look forward to increasing their customer retention with our proprietary voice broadcasting delivery system."

Transferguru.com is the leader in Live Lead Transfer and Voice Broadcasting technology. You can visit their website http://www.transferguru.com or reach them at (888)287-6770

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