United States of America (Press Release) January 12, 2008 --
Efficient Market Advisors, LLC., announced today that Jeffrey C. Anderson, Jr., MBA has joined Efficient Market Advisors as Chief Operating Officer and member of the firm's Investment Policy Committee. Mr. Anderson has most recently been President of Standsure Wealth Management, where he has worked since 2003. Prior to joining Standsure, Mr. Anderson held positions at Smith Barney, Inc., and Tullett and Tokyo, Inc. Mr. Anderson was an early adopter of Exchange Traded Funds for client portfolios. He holds a B.A. degree in Political Science from the University of California, Los Angeles, and an M.B.A. from Pepperdine University.
Herb W. Morgan, President of Efficient Market Advisors, commented, "Jeff brings a wealth of business, investment, and operating experience to Efficient. He will play a key leadership role in developing EMA's, Operations, and Service organizations to ensure that we continue to offer the highest level of service to financial advisors and their clients."
"Efficient Market Advisors has built a great foundation with its ETF wrap product for financial advisors," said Mr. Anderson. "I am looking forward to expanding our distribution, building upon our current product line, and working with our team to expand the organization."
About Efficient Market Advisors, LLC
Efficient Market Advisors, LLC is the Investment Advisor to the Efficient Market Portfolios account. Efficient Market Portfolios accounts provide investors with an account that seeks to maximize investment performance given the investor’s time horizon and willingness to accept risk. The Efficient Market Portfolios account is offered exclusively through Efficient Market Advisors, LLC (EMA). www.efficient-portfolios.com
Herb W. Morgan, President of Efficient Market Advisors, commented, "Jeff brings a wealth of business, investment, and operating experience to Efficient. He will play a key leadership role in developing EMA's, Operations, and Service organizations to ensure that we continue to offer the highest level of service to financial advisors and their clients."
"Efficient Market Advisors has built a great foundation with its ETF wrap product for financial advisors," said Mr. Anderson. "I am looking forward to expanding our distribution, building upon our current product line, and working with our team to expand the organization."
About Efficient Market Advisors, LLC
Efficient Market Advisors, LLC is the Investment Advisor to the Efficient Market Portfolios account. Efficient Market Portfolios accounts provide investors with an account that seeks to maximize investment performance given the investor’s time horizon and willingness to accept risk. The Efficient Market Portfolios account is offered exclusively through Efficient Market Advisors, LLC (EMA). www.efficient-portfolios.com

Manager of exchange traded fund portfolios expands its operations
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