Italy, Italian Republic (Press Release) February 25, 2008 --
Milan, 25 February 2008. Reitek presented at Mobile World Congress ‘08, the leading global event on Mobile Communication recently ended in Barcelona, the launch of the Video Call Center developed for Fiat Group Automobiles.
Based on Reitek ContaCT Highway, the technology enabling easy, quick and profitable roll-out of mobile video services and applications, the Video Call Center allows Fiat customers to enter a wide range of innovative services, directly available on their Mobile.
By video calling Fiat toll free number 00800342800, users find a Video IVR service with a Human Digital Assistant (HDA), accompanying them in the choice of several functionalities, such as:
-ACI assistance
-Test Drive booking
-Access to ‘Fiat500Free’
The video call is switched to a live agent for the access to these services, except for ACI assistance and ‘Fiat500free’ out of the service hours. The agent can interact with customers via Mobile, submitting to them customized multimedia content, just created on-the-fly.
This service - which will be available from April 2008 - belongs to a wide project aimed at promoting Fiat image as a dynamic company extremely focused on the opportunities offered by new technologies.
‘Both Fiat Group Automobiles and Reitek – states Daniele Barki, Reitek Ceo – are convinced that Customer Satisfaction can be maximized by sophisticated services aimed at enhancing Customer Experience’
Based on Reitek ContaCT Highway, the technology enabling easy, quick and profitable roll-out of mobile video services and applications, the Video Call Center allows Fiat customers to enter a wide range of innovative services, directly available on their Mobile.
By video calling Fiat toll free number 00800342800, users find a Video IVR service with a Human Digital Assistant (HDA), accompanying them in the choice of several functionalities, such as:
-ACI assistance
-Test Drive booking
-Access to ‘Fiat500Free’
The video call is switched to a live agent for the access to these services, except for ACI assistance and ‘Fiat500free’ out of the service hours. The agent can interact with customers via Mobile, submitting to them customized multimedia content, just created on-the-fly.
This service - which will be available from April 2008 - belongs to a wide project aimed at promoting Fiat image as a dynamic company extremely focused on the opportunities offered by new technologies.
‘Both Fiat Group Automobiles and Reitek – states Daniele Barki, Reitek Ceo – are convinced that Customer Satisfaction can be maximized by sophisticated services aimed at enhancing Customer Experience’

Reitek announced the launch of the Fiat Video Call Center based on its technology
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