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News Archive > 2008 > Mar > 6
The promotional wear and garment decoration exhibition that took place in Lyon on the 23rd, 24th and 25th of January 2008, met a great success.
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France, French Republic (Press Release) March 6, 2008 -- Listening to the opinions of the sixty exhibitors who presented their new clothing collection or their latest machines and consumables for the garment decoration, the exhibition can be summed up in two words: efficiency and conviviality.

Visitors, promotional items retailers and garment decorators got the same opinion, as they could appreciate the huge increase of promotional wear items and of printing solutions. The final number of 3.000 visitors went beyond the initial target and all best expectations!

The fact that “Communiquez Textile !” is the only national event in France entirely dedicated to promotional wear has without doubt influenced this success. With such very well targeted exhibitors and visitors, the fair contributed to develop good quality contacts on stands and even to make orders.

Furthermore, organisers did their best, offering several services to exhibitors and proposing a wide animations program to visitors (fashion shows, conferences and other workshops), to give a convivial atmosphere to this human-sized event.

“Communiquez Textile !” succeeded in answering the promotional textile market expectations and that’s why a second edition is already scheduled for January 2009.

An environment-conscious exhibition
The equipped stands proposed by the organising company 656 Expo were absolutely original: they were made of 100% recycled cardboard. The modern aspect of these “new generation” stands obtained a good feedback by visitors and exhibitors. The visitors’ guide made of recycled paper and the bags made of corn fibre, given to visitors at the entrance of the fair, also contributed to make “Communiquez Textile!” an environment-conscious exhibition.

Lots of animations
One of organisers’ priorities was to make a lively and concrete fair. Bearing that in mind, all the 3-days animations were organised. Conferences, Fespa seminars, workshops, fashion shows and trend corners captured the attention of visitors, who were thus able to take the pulse of the market and get many ideas for their own business.

The participation of the main actors of the market
Nearly all the main actors of the promotional wear and garment decoration market trusted the organisers of the first event of this kind. More than 70 promotional wear brands (B&C, Fruit of the Loom, Jerzees, Sol’s, Switcher, etc.) and nearly 100 brands of machines and consumables for the garment decoration presented their ranges of products and their new items for 2008 in more than 60 stands.

Organisation
The organising company of the exhibition is 656 Expo. It is the subsidiary of 656 Editions, the editing company of MarquageTextile, the French magazine of garment decoration and promotional wear, and of its Spanish and Italian versions (Marcaje&Textil and PromoTessile).
656 Expo: 21, rue Longue 69001 Lyon
Tel. +33 4 78 30 41 73
E-mail: info@communiqueztextile.com
Web: www.communiqueztextile.com


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656 Expo
21 rue Longue
69001 Lyon
France

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Publisher: Malo Mathon




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