Zebra Introduces Latest Addition to Growing Value-Class Printer Line 
United Kingdom of Great Britain & N. Ireland (Press Release) March 13, 2008 --
Zebra Introduces Latest Addition to Growing Value-Class Printer Line with
New P110m for Monochrome Card Printing Applications
Further Expands Industry’s Most Affordable, Compact and Versatile Single-sided Printing Solutions for Wide Variety of Secure, Personalized Identification Cards
CAMARILLO, Calif. – February 27, 2008 – Zebra Technologies (NASDAQ: ZBRA), a worldwide leader in card printing and bar code labeling solutions, today introduced the Zebra P110m for affordable, monochrome-only card printing applications. The P110m provides high reliability, along with advanced electronics -- the only printer in its class to offer comprehensive printer status and diagnostic messaging via a built-in LCD screen.
The newest addition to Zebra’s Value Class line, the P110m is a direct, single-sided thermal printer ideally-suited for a wide variety of industries, including financial services, retail, hospitality, education and transportation. Easy-to-use, durable and compact, it offers a lower total cost of ownership and higher return on investment for customers with smaller-volume card printing requirements.
“For smaller or remote field organizations, the P110m provides a cost-effective and truly versatile printing solution for creating personalized credit, membership and loyalty cards on either blank or pre-printed stock,” said Ram Ramaprasad, director of product management for Zebra Card Printer Solutions. “Organizations can also instantly and cost-effectively integrate cards with a wide variety of supporting access control applications for enhanced security.”
The new USB-ready printer offers several optional features such as magnetic stripe encoding and Ethernet connectivity so that organizations can deploy and manage card printers on an enterprise-wide basis. It also offers the following ease-of-use features:
• Load-N-Go ribbon cartridge with integrated cleaning roller
• Intuitive design simplifies set-up and reduces training costs
• LCD screen provides printer status and error messaging
• Translucent card cover allows you to see when card supply is running low
• Simple printhead replacement – no tools required
The Zebra P110m is available through authorized Zebra card printer resellers and distributors worldwide and offers a two-year warranty. In the U.S., the manufacturer’s suggested retail price is $1,795.
For further information, visit http://www.zebracard.com/id/card/na/en/index/products/card_printers/value_card_printers/p110m.html
About Zebra Card Printer Solutions
A world leader in desktop card printers, Zebra Card Printer Solutions is a division of Zebra Technologies Corporation, which delivers innovative and reliable on-demand printing solutions to businesses and governments in 100 countries around the world.
Zebra card printers can be found at www.zebracard.com. Information about Zebra Technologies can be found at www.zebra.com
New P110m for Monochrome Card Printing Applications
Further Expands Industry’s Most Affordable, Compact and Versatile Single-sided Printing Solutions for Wide Variety of Secure, Personalized Identification Cards
CAMARILLO, Calif. – February 27, 2008 – Zebra Technologies (NASDAQ: ZBRA), a worldwide leader in card printing and bar code labeling solutions, today introduced the Zebra P110m for affordable, monochrome-only card printing applications. The P110m provides high reliability, along with advanced electronics -- the only printer in its class to offer comprehensive printer status and diagnostic messaging via a built-in LCD screen.
The newest addition to Zebra’s Value Class line, the P110m is a direct, single-sided thermal printer ideally-suited for a wide variety of industries, including financial services, retail, hospitality, education and transportation. Easy-to-use, durable and compact, it offers a lower total cost of ownership and higher return on investment for customers with smaller-volume card printing requirements.
“For smaller or remote field organizations, the P110m provides a cost-effective and truly versatile printing solution for creating personalized credit, membership and loyalty cards on either blank or pre-printed stock,” said Ram Ramaprasad, director of product management for Zebra Card Printer Solutions. “Organizations can also instantly and cost-effectively integrate cards with a wide variety of supporting access control applications for enhanced security.”
The new USB-ready printer offers several optional features such as magnetic stripe encoding and Ethernet connectivity so that organizations can deploy and manage card printers on an enterprise-wide basis. It also offers the following ease-of-use features:
• Load-N-Go ribbon cartridge with integrated cleaning roller
• Intuitive design simplifies set-up and reduces training costs
• LCD screen provides printer status and error messaging
• Translucent card cover allows you to see when card supply is running low
• Simple printhead replacement – no tools required
The Zebra P110m is available through authorized Zebra card printer resellers and distributors worldwide and offers a two-year warranty. In the U.S., the manufacturer’s suggested retail price is $1,795.
For further information, visit http://www.zebracard.com/id/card/na/en/index/products/card_printers/value_card_printers/p110m.html
About Zebra Card Printer Solutions
A world leader in desktop card printers, Zebra Card Printer Solutions is a division of Zebra Technologies Corporation, which delivers innovative and reliable on-demand printing solutions to businesses and governments in 100 countries around the world.
Zebra card printers can be found at www.zebracard.com. Information about Zebra Technologies can be found at www.zebra.com
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