United Kingdom of Great Britain & N. Ireland (Press Release) May 7, 2008 --
A unique insider account of the rise and fall of ITV, as seen through the fate of Granada Television, and the ripple effect on the standard of broadcasting we see on our screens today. The Dream That Died unfolds the story of 25 years in which ‘The best broadcasting system in the world’ was turned into ‘Ignorance and self-interest, the idiocy and feeble mindedness that is 21st century ITV’.
The book is based on more than 90 exclusive interviews with key players who had their hands on the money, and the power, behind commercial television, and saw politicians, businessmen and broadcasters convert high quality public service broadcasting in ITV into a ratings driven commercial wasteland, undermining the BBC and Channel 4.
Accompanied by a collection of original photographs, The Dream That Died is essential reading for anyone involved in, learning about or interested in the broadcasting industry.
“Ray Fitzwalter, the man who launched a thousand investigations for Granada Television's legendary World in Action series, has written a sobering and profound book - part investigative journalism, par cultural history. Read it – and weep for everything that today's ITV has been allowed to become!”
– Paul Greengrass, feature film director
“How greed and short termism destroyed the best of British television. A story that had to be told” - Chris Mullin MP
About the author: Ray Fitzwalter read economics at the London School of Economics, won a Commonwealth Press Union scholarship and was voted Young Journalist of the year in 1969. He was Deputy News Editor at Bradford Telegraph and Argus, before joining Granada Television’s ‘World in Action’, for which he was Editor for 11 years until 1987, when he became Head of Current Affairs. He then ran an independent production company from 1993-2003. He has been awarded two baftas, one citing ‘An outstanding creative contribution to Television’. He is a fellow of the Royal Television Society and chaired the Campaign for Quality Television from 1995–2006. He is now a visiting professor at the International Media Centre, Salford University.
PUBLICATION DATE 6th May 2008
Softback: 978-1-906221-836 £14.99 Hardback: 978-1906221-874 £19.99
The book is based on more than 90 exclusive interviews with key players who had their hands on the money, and the power, behind commercial television, and saw politicians, businessmen and broadcasters convert high quality public service broadcasting in ITV into a ratings driven commercial wasteland, undermining the BBC and Channel 4.
Accompanied by a collection of original photographs, The Dream That Died is essential reading for anyone involved in, learning about or interested in the broadcasting industry.
“Ray Fitzwalter, the man who launched a thousand investigations for Granada Television's legendary World in Action series, has written a sobering and profound book - part investigative journalism, par cultural history. Read it – and weep for everything that today's ITV has been allowed to become!”
– Paul Greengrass, feature film director
“How greed and short termism destroyed the best of British television. A story that had to be told” - Chris Mullin MP
About the author: Ray Fitzwalter read economics at the London School of Economics, won a Commonwealth Press Union scholarship and was voted Young Journalist of the year in 1969. He was Deputy News Editor at Bradford Telegraph and Argus, before joining Granada Television’s ‘World in Action’, for which he was Editor for 11 years until 1987, when he became Head of Current Affairs. He then ran an independent production company from 1993-2003. He has been awarded two baftas, one citing ‘An outstanding creative contribution to Television’. He is a fellow of the Royal Television Society and chaired the Campaign for Quality Television from 1995–2006. He is now a visiting professor at the International Media Centre, Salford University.
PUBLICATION DATE 6th May 2008
Softback: 978-1-906221-836 £14.99 Hardback: 978-1906221-874 £19.99

The new book by Ray Fitzwalter is published on 6 May 2008
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