Waymedia announces proximity marketing platform Mobitouch CUBE

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) May 19, 2008 -- Waymedia, the Italy based Proximity Marketing company announced today the release of their innovative Mobitouch CUBE Bluetooth Marketing platform. Network managers and advertisers have now available a tool for deploying large scale proximity marketing campaigns with a simple click of the mouse.

Announcing the new product, Francesco Baschieri, CEO of Waymedia said "Mobitouch CUBE represents a huge leap ahead in Proximity Marketing systems. With this new platform a plethora of new scenarios open up for companies interested in offering Proximity Marketing services, like dynamic content generation and full interactivity with the customers through 2-way messaging applications."

Mobitouch CUBE is the latest release in the Mobitouch product line, a complete suite of tools for delivering messages via Bluetooth and making customers interact with brands. It has been designed from ground-up to target medium to large scale proximity marketing networks and features the fastest workflow management today on the market.

Andrea de'Marsi, Chief Operating Officer of the Company said "Mobitouch CUBE is going to be a great product for those companies involved in serious Proximity Marketing activities. The exciting thing about this new platform is that it allows you go to a level of detail that has never been reached in any other Proximity Marketing system but at the same time allows you to set-up campaigns in a few seconds."

More information can be found in the new product website www.mobitouchcube.com or at www.waymedia.it

bluetooth marketing     mobile marketing     Proximity marketing