uTOYpia, Inc. announces the acquisition of Toyopia.com

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 6, 2009 -- Craig Koeper, President and CEO of uTOYpia, Inc. (uTOYpia.com) announced today the acquisition of Toyopia.com. uTOYpia has always felt that previous attempts to use the name Toyopia have caused confusion with their customers. Keith, Vice-President of Operations added…“When the opportunity came to acquire Toyopia.com we felt it was an opportunity to develop a website with a neighborhood toy store feel to it. uTOYpia started as just a 2,500 square foot store in Madison and we would like to recreate that feel with Toyopia.com – A Toy Utopia.”

In February uTOYpia, Inc. will introduce the unveiling of a new toy boutique website, Toyopia.com aimed at providing parents with a small neighborhood store feel. Customers shopping the site will be able to click on a live chat link or call the toll free number during business hours to communicate directly with a toy specialist. The toy specialist will make sure to help you find that perfect toy. For all of 2009 Craig has promised that every order will be pulled and packed by one of his family members to keep that small store feel. A family member will answer every email in 2009.

Marketing for the site will be aimed at online “neighborhoods”. uTOYpia, Inc has already been in contact with many parenting message boards and websites. You will be able to find parent reviews of toys available at Toyopia.com on the Toyopia blog

uTOYpia, Inc. is one of the top specialty toy retailers in the United States and offers products and services throughout the United States. uTOYpia, Inc has been in business since 1999. Toyopia.com will be owned and operated by uTOYpia, Inc.

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