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Bridal Store vs. Jan's Boutique- "evening wear superstore for mothers of the bride and groom"

February 14, 2009

Looking for a gorgeous mother of the bride or mother of the groom dress that doesn't scream matronly then you've got to check out evening wear superstore, Jan's Boutique of Cherry Hill, NJ




FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 14, 2009 --

Cherry Hill, New Jersey, February 14, 2009-If your in search of a dress for your future son or daughters wedding then you'll probably stumble into a few bridal stores. And you will learn real quickly the bridal store is where the "bride" is well taken care of with a huge selection and extravagant service. But what about mom, where is she in this whole thing when it comes time to find the dress that makes her look young and sophisticated? This article was written to help moms understand that bridal stores are not typically an environment where mothers are lavished upon. Below is a re-cap of what to expect from most bridal stores if you are an expecting mother of the bride, mother of the groom or step mother of the bride or groom.

BRIDAL STORES VS. JAN'S BOUTIQUE

1. SELECTION, I DON'T THINK SO. Bridal stores typically DO NOT OFFER THE MOTHER an excellent selection of young, updated, sexy and sophisticated dress selection. Your typical bridal store is not as interested in the mother, and for good reason, she is not spending two possibly three or four thousand on a dress. At most bridal stores don't expect to find the best selection of dresses for mom!

2. NO APPOINTMENT NO SERVICE! You must have an appointment at a bridal store. Jan's Boutique does not accept appointments and they welcome every walk-in. But please be advised just like any good retailer on the weekends Jan's Boutique is very, very busy, so if you need to time to try on multiple styles (as well you should) then see Jan's during the week so they can give you ample time to try on.

3. CAN'T TRY IT ON? Bridal stores typically do not stock dresses in sizes up to a size 26! Jan's Boutique stocks dresses in sizes 0 thru 26, extra-small thru 3X, regular, plus, petites, women's and women's petites and large sizes too. So you will not need to hold the dress in front of you in a mirror to how it may look on.

4. THEY WANT IT ALL! Bridal stores are interested in selling the entire party and that is no different than a restaurant having a menu 20 pages long. Trying to do to much only leads to confused and unhappy customers. Bridal stores do bridal well but unfortunately most of these stores simply are not satisfied. They want the bride, the bridesmaids, the mother, the grandmother and the guests. It's impossible to do it all right. That is why Jan's Boutique primary focus is the mother and the guests. Jan's Boutique does not sell traditional bridal gowns or bridesmaids dresses------Jan's is not a bridal store-----nor does Jan's intend on becoming one.

5. THEY CAN'T HELP YOU! Bridal stores do not focus on the non-traditional bride, the 2nd-time bride or the destination bride. Jan's sells dresses for most occasions and the non-traditional dresses fall under our category of dresses which are sold at Jan's. So if you are in search of a dress that makes a statement but doesn't scream 1st time bride then come and see Jan's!

6. LOOKING FOR SERVICE ANYONE? Yes, believe it or not but expect to receive sub-par service if you are not the bride. Lets face it, the bride is the one whose shelling out for her dress. So who do you think a sales consultant is going to give all the attention too? Remember the sales associate is making a good commission on the bride!

7. SAMPLES. Every garment purchased for a bridal store is a sample you typically can't buy off the rack. If you have had the opportunity to visit a bridal store you will notice that their inventory gets "beat-up", and thats being nice with that assessment. That is why all their inventory is considered "samples". At Jan's Boutique over 100 dresses are sold on a daily basis, from stock!. All the inventory at Jan's is kept in clear garment bags and Jan's Boutique stock girls are trained to keep the dresses in perfect condition. Jan's Boutique is extremely organized and the dresses actually look good hanging on a rack unlike ALL the other stores you may visit.

8. THEY WORK ON COMMISSION! This takes the cake, giving commission to a person selling a dress to make you look good, you actually think they're going to be 100% honest with you? Jan's Boutique sales consultants DO NOT WORK ON COMMISSION like most bridal stores and boutiques do. Want honest advice?.......good luck. Jan's Boutique owner and founder believes that if you look good at your affair then of course Jan's Boutique's looks good. It's simple math, you get compliments then those people complimenting you ask you where did you get your dress? It works out best for Jan's customers when your truly honest and sincere.

Jan's Boutique has been in business now for 35+ years and offers the Delaware Valley the largest selection of eveningwear for the mother of the bride, mother of the groom and the step mother of the bride and groom. Jan's Boutique customers travel as many as 4 hours to visit this unique 6,000 square foot women's boutique. Jan's Boutique offers 20 dressing rooms a plasma tv for the guys, wi-fi internet access, handicap accessible dressing rooms, comfortable couches and chairs and an all marble bathroom. You will see cars in their parking lot as far north as Connecticut (CT), New York (NY), Pennsylvania (PA) as far south as Virginia (VA), Maryland (MD), Washington D.C. (DC), Wilmington Delaware (DE) and of course Central and Northern New Jersey (NJ). At Jan's Boutique you will be greeted by one of their caring and professional sales associates in a luxurious environment. Jan's Boutique sales associates maintain a no-hassle, no-pressure to buy atmosphere and do not work on commission. Jan's Boutique stocks the largest selection of eveningwear on the east coast, boasting a selection of over 3,000 gowns and special occasion dresses in stock in sizes 0 thru 26, XS-3X, regular, petite, plus, large and women's sizes. To back up the their award-winning selection of evening wear Jan's also offers the best seamstresses in the Delaware Valley to alter your dresses.

For more information see Jan's Boutique online at www.jansboutique.com or call them toll-free at 877-LONG-GOWN or (856) 428-8181. Jan's Boutique is open 7 days a week. Jan's is located at 406 Route 70 (Marlton Pike East) Cherry Hill, New Jersey 08034

More information can be found online at http://www.jansboutique.com


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