Impact Radio Networks and McVay Media Celebrate Motown’s 50th Anniversary

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 25, 2009 -- NASHVILLE, Tenn. – Feb. 25, 2009 – Debut Broadcasting Corporation, Inc.™ (OTC BB: DBTB), a media and entertainment company, today announced its radio syndication arm Impact Radio Networks recently partnered with McVay Media for the exclusive syndication of Motown 50: the Radio Special and the affiliation of Emmis Communications’ 98.7 KISS, WRKS FM, New York.

Motown 50: the Radio Special celebrates the golden anniversary of the Detroit record label that transformed the face of popular music against the backdrop of a revolutionary era in American history. In exclusive new and vintage interviews with legendary recording artists, including Rock and Roll Hall of Fame honoree Smokey Robinson, Grammy award winning groups the Supremes and the Temptations, Grammy Lifetime Achievement Award honoree the Four Tops and more, listeners hear the stories behind nearly 100 classic hits that have endured for decades.

“Motown is an iconic name in American music history, and to be able to honor its 50th anniversary with remembrances of the artists, songs and personalities that built the legend is a rare pleasure for us,” said Steven Ludwig, CEO of Debut Broadcasting. “We're glad to know that our radio station partners agree, and we're confident this is compelling programming listeners will thoroughly enjoy.”

This unprecedented 8-hour radio special is airing throughout February during Black History Month, and targets Urban, Urban AC and R&B Oldies radio stations. The program is co-hosted by Scott Paton and Smokey Robinson, and is being syndicated to more than 30 stations, including some of the highest rated stations in the largest markets throughout the country.

“When we were looking for a network to syndicate our 8-hour Motown radio special on short notice, Impact Radio Networks was the only major network that jumped at the challenge,” said Mike McVay, president and founder of McVay Media. “Impact Radio Networks exceeded my personal expectations and completely satisfied my client, the Universal Music Group, as well as aided my client radio stations in presenting quality programming. I look forward to launching several new projects with Impact Radio Networks in the next few months.”

Promotional support for affiliates include copies of the “Now That’s What I Call Motown” commemorative CD to give away on-air, along with Internet marketing materials. There is also a national contest that allows listeners to win a complete boxed set of Motown music. Listeners can enter to win at www.WinMotown50.com during the time of broadcast.
“Especially during these tough economic times, Motown serves as a glowing symbol and reminder of how American dreams can change the world,” said Marcus Rowe, assistant general manager of Impact Radio Networks. “We are thrilled to be a part of this historic celebration of a true American original.”

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