David Pensak, Creator of the First Commercial Internet Firewall Authors New Book on Innovation

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 26, 2009 -- - Innovation is for everyone! We have all thought, how can I improve my life, perhaps make something easier or develop an idea and have those around you say, Why didn't I think of that?

Anyone who wants a void filled or solve a problem can learn to innovate. It doesn’t matter how much education you have or how high you sit on the corporate ladder. If you think that learning innovation means reading boring instructional manuals and paying a fortune for classes, you're wrong.

Innovation for Underdogs explains how innovation is a practical process, not some miraculous insight. Everyone can innovate at any age!
This book is a witty, intelligent, easy to understand and humorous entry into the mind of one of the worlds greatest innovators, Dr. David Pensak. Creator of the first Internet firewall, Dr. Pensak has amassed a huge wealth of innovation inspiration through his own critical work. But he’s discovered some of the greatest truths about innovation through his experiences with others or his childhood lessons from Einstein, his work as a university professor, and his highly esteemed innovation lectures throughout the world.

Innovation for Underdogs shows the underdog (that would be you) how to dig to the root of your greatest problems and surface with solutions to make life a lot easier (and more lucrative!). Using entertaining, energetic, and enlightening stories from Dr. Pensak's experience. This book makes it clear that the underdog is bred for creativity. Within the pages, you will learn how to clearly define and solve a problem and how to market the solution. Filled to the brim with advice, examples, and exclusive interviews, Innovation for Underdogs is the creative person’s best friend and potentially your step to creating the next big innovation.

ABOUT DAVID PENSAK

Dr. David Pensak is one of the countries most prolific and successful innovators. A critical force in research at the DuPont Institute for 30 years,

Dr. Pensak also founded Raptor Systems, the computer security company that developed and brought to market the first commercially successful Internet firewall. He has 38 patents and applications being prepared in fields ranging from agricultural chemistry to solid-state physics and business-process modeling. Dr. Pensak is highly esteemed both domestically and internationally. He has taught at the world’s most prestigious universities and lectured at its most powerful corporations. Currently he is speaking globally and launching his International Innovation Center.


Published by: Career Press
Available in Barnes and Noble Retail Stores and on www.amazon.com

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