BLI, True Colors Partnership Puts Trust at the Center of Business Development Training

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 6, 2009 -- BALTIMORE – The Business Learning Institute (BLI) and True Colors Consulting LLC announced today a strategic partnership leveraging an innovative approach to developing new business by building clients’ trust. The new program, Trust Centered Selling™, will be offered either on the client’s site or at one of the BLI training locations.

“There are a lot of good programs that emphasize the sales process,” said Mark Slatin, President of True Colors Consulting. “What’s unique about this program is that it equips participants to sell more profitably by tearing down the ‘invisible wall of distrust that exists between buyers and sellers.’”

Tom Hood, President of The Business Learning Institute added, “Business development is on the top of everyone’s mind in this tight economy. The partnership with True Colors allows BLI to expand its already broad scope of programming to address the current needs of our clients, providing expert guidance on how integrating trust principles with business development can translate to higher revenues and profitability.”

BLI offers its clients more than 150 programs in the areas of: Strategic Management; Business Management; Performance Management/Measures; Leadership Development; and Communication Skills. BLI has presented its programs to clients such as Microsoft, Black and Decker, and hundreds of accounting firms throughout the United States.

True Colors Consulting specializes in helping clients attract and retain loyal customers through trusting relationships. Slatin, who designed the program, brings his real world experience of more than 25 years in Fortune 500 sales leadership to bring real world experience to the program. Among its many and diverse clientele, True Colors has served: IBM, Tatum Partners, Katz Abosch, Ober & Kaler, WINS Networks, Perry Office Plus and Travel Alberta.

For more information on the Trust Centered Selling™ Program, visit http://www.truecolorsconsulting.com or contact Mark Slatin at 410-480-2255.