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Go ahead, Shred like a Girl!
Go ahead, Shred like a Girl!
The Launch of BettyLife.com is celebrated with an all girl snowboard event at Heavenly Mountian Resort, this Saturday, March 21st.
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 17, 2009 --
BettyLife.com launches online lifestyle magazine geared exclusively toward young women involved in board sports like surfing, snowboarding, and skateboarding, with an all girl Snowboarding exhibition at Heavenly Mountain Resort
NEW YORK—March 17, 2009— Think only men can tackle a mountain, ride the rails, or take down a ten foot swell? Think again. In a world where young men seem to dominate the coverage in high velocity sports like snowboarding, skateboarding, and surfing, BettyLife.com provides an outlet for talented, adrenaline-seeking, young women to strut their stuff. BettyLife.com today announced the launch of their online magazine aimed at showcasing young women who participate in adventure board sports.
BettyLife.com, an online lifestyle magazine exclusively created for young women and launched out of Brooklyn, New York, offers interviews with young women of top-tier board sports talent, overall coverage of industry news, reviews of popular music, lifestyle fashion trends, and reviews of women-centric sports-minded products. The magazine also offers meet-ups throughout the nation in some of the most coveted action sports parks.
“There are many magazines highlighting killer board sports like surfing, snowboarding, and skateboarding but they focus on the men behind the sport. Young women have few places to turn to for inspiration and role models,” said Cara Pettersen, Editor, BettyLife.com. “There are plenty of talented and ambitious young women out there who are challenging the notion that girls can’t play rough. BettyLife.com is a place where young women can go to relate to other top talent in their action sport and feel empowered by the love of their sport. In addition, through our meet-ups, we offer opportunities to hang out with other like-minded girls throughout the nation. Not every great adventure sport is exclusive to men. Girls can shred too and we let the world know it.”
BettyLife.com is hosting a snowboard jam in South Lake Tahoe at the Heavenly Ski Resort in California on March 21, 2009. It is an all girls exhibition tacked onto the Jack Pot Rail Jam series with an after party at Mo’s Place for anyone 21+. Prizes and Swag will be given away and Resgistration is free for the BettyLife exhibition. If you would like more information on the event or to schedule an interview with BettyLife.com, please email Cara Petteresen at Cara@BettyLife.com.
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About BettyLife.com.com
BettyLife.com is a women’s specific board sports and action sports Website with a focus on surfing, skateboarding, and snowboarding. The site is an online magazine that strives to create an atmosphere where girls feel empowered by the sports they enjoy while sharing information and interacting with products are showcased through the Website. BettyLife.com’s operates out of Brooklyn, New York, with contributors hailing from various locations around the United States.
Press Contact
Dawn Marie Fic
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