Market Xcel sponsors ESOMAR’s Asia Pacific 2009 Conference

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 25, 2009 -- New Delhi, March 25, 2009: Indian full service market research company, Market Xcel Data Matrix Pvt. Ltd. has again sponsored ESOMAR's APAC Conference this year. The conference is titled - Asia Pacific 2009: Competing on a World Stage (http://www.esomar.org/index.php/asia-pacific-09-overview.html) and will be hosted in Beijing from April 5-7.

The same chapter of ESOMAR was sponsored by Market Xcel Data Matrix Pvt. Ltd. when it happened in Singapore last year. Mr. R Vishal Oberoi, Director - Client Services said, "It's always good to be associated with ESOMAR's events as it helps to showcase your current capabilities and new products to the members". It's noteworthy that Market Xcel Data Matrix announced the launch of their proprietary online panel: Xcel-Online Surveys (www.xcel-onlinesurveys.com) earlier this year. "Our proprietary online panel will help us position as a global supplier of market research services. We intend to add value to our existing clients and the new ones", Mr. Oberoi added.

Mr. Ashwani Arora, VP - Research at Market Xcel Data Matrix said, "We gained a lot of momentum & visibility last year from Asia Pacific Conference. Our new offering will help us provide quicker research services to our clients at a substantially lower cost.”

Xcel-Online Surveys has strength of 150,000 now. Almost 50% of the panel constitutes the 11 most surveyed cities in India, which includes metros-Delhi, Mumbai, Chennai & Kolkata, semi-metros-Hyderabad & Bangalore, Tier 1 cities-Pune, Ahmedabad & Chandigarh and Jaipur & Lucknow as Tier 2 cities.

"Our proprietary online research effort will give us a better leverage with clients vis-a-vis our competitors", said Mr. Aakash Bhasin, Head - Online Research at Market Xcel Data Matrix. Aakash added, "All the panel members are double opt-in and accepted to receive invitations to participate in our surveys. Out of these, 81% are males and 19% are females. Around 54% of the panel comprises of members aged 16-24, 34% comprises from age 25-34, another 7% from age 35-44 and the rest adds to people over 45+. About 57% of the members belong to SEC A and 27% belong to SEC B."

About Market Xcel Data Matrix Pvt. Ltd.
Market Xcel Data Matrix Pvt. Ltd. is a boutique market research firm that provides custom market research solutions to the clients. The strong background of the leadership team and the employees allow us to deliver very high quality service. At the same time the smaller size of our firm, translates into lower overheads, allowing us to provide the cost competitiveness that cannot be had from the large market research giants.

For further details, you can visit us at www.market-xcel.com or write to info@market-xcel.com. For online panel requests for quote, you can write to rfp@market-xcel.com.

Press Contacts:

Sapna Singh
Manager – Marketing
sapna@market-xcel.com
+91-11-42343510

R Vishal Oberoi
Director - Client Services
vishal@market-xcel.com
+91-11-42343501