Helpline with alternative advertising expands to meet the need of an aging population.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) April 6, 2009 --

Responding to the growing number of people caring for an aging family member, the Caregiver’s Resource Helpline is empowering callers, 24 hours a day, with practical “how to” information, professional guidance and emotional reassurance. During this Internet age, most people go online to get information and resources which can become time consuming, confusing and overwhelming. Recognizing that people caring for an aging family member want practical “how to” information, quickly, when they need it and with a creative appeal, the Caregiver’s Resource Helpline easily meets this challenge through the simple use of a telephone.

Test marketing the Helpline has been very successful. Introducing the toll-free number in three markets (Atlanta, GA, Austin, TX and Tampa, FL) demonstrated people call for caregiver information, resources and services. Evidenced by the increasing and steady number of calls, this “low-tech” approach has proven very effective.

“We’re very excited about expanding and licensing use of the Caregiver’s Resource Helpline for Mid-Missouri” says John L. Webb, Jr., founder of Caregiver’s Resource Inc (CRI). Under the sponsorship of Dr. H.E. Lee, certified Senior Fitness Specialist, the Caregiver’s Resource Helpline of Mid-Missouri will reach thousands with much needed help and information. To underwrite operation and promotion of the Caregiver’s Resource Helpline of Mid-Missouri, Dr. Lee says “This is a win-win opportunity for senior service providers and businesses to list in the Helpline’s Directory of Resources and Services and for the people who need the help.” Local hospitals, doctors, attorneys, financial planners and other eldercare related businesses like home health agencies, medical supply companies etc. will be able to help caregiver’s meet their daily challenges.

Dr. Lee and his wife Connie are residents of Huntsville, Mo. They were formerly from the Springfield and Bolivar areas before moving to Huntsville over 25 years ago. Dr. Lee is available by appointment through the Helpline at 888-298-0065. Everyone is welcome to call the Caregiver’s Resource Helpline of Mid-Missouri to listen to comprehensive information dealing with the most common concerns of caring for an aging family member and connect to a growing list of local resources.

For additional information on licensing use of the Caregiver's Resource Helpline or the news that is the subject of this release contact John L. Webb, Jr., 888-791-7301, jwebb@caregiversresource.com.

About Caregiver’s Resource Inc.

Caregiver’s Resource Inc. (CRI) is a leading developer of caregiver education and automated voice-information services to meet the growing needs of people challenged to care for an aging family member or elderly loved one; affordable alternative advertising for eldercare business and service providers eager to reach this population and innovators of the Caregiver’s Resource Kit, Caregiver’s Resource Helpline and Caregiver’s Resource Audio E-book.
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More information can be found online at http://caregiversresource.com/advertise_mo.htm

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