Goldline Research Sees Challenging Environment for Web Designers in the Eastern U.S.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) July 9, 2009 -- Goldline Research has recently completed an in-depth review of web design professionals in the Eastern United States. The survey revealed the characteristics of web design firms in the region. This research was compiled from data collected between April 2009 and June 2009 through evaluations and interviews with web design firms in the Eastern U.S.

“During our research we found that web design firms in the Eastern U.S. have been especially hard hit by the current economic difficulties,” said Ryan Kluft, President, Goldline Research. “Firms in the region have suffered more than their peers in other parts of the country, which has led to substantial staff reductions across many of the firms that we interviewed.”

Goldline Research’s report reveals the following about the typical web design firm in the Eastern U.S.:
• Median Years of Experience: 14.0 years
• Median # of Designers: 4
• Median # of Total Staff: 11
• Median # of Active Clients: 100
• Median # of Sites Built/Year: 38
• Median Client/Designer Ratio: 25:1
• Median Client/Staff Ratio: 13:1
• Median Sites Built/Year/Designer: 6.0

“There are more than 3,300 web design firms in the Eastern U.S. As in other parts of the country, most of the firms in the region are small, with less than $5 million per year in annual revenues. Differentiation can be hard to come by with few firms having achieved substantial scale and many firms offering similar services. As a result, it should come as no surprise that the firms in the region are susceptible to the economic challenges that we are experiencing,” according to Mr. Kluft.

Despite the current difficulties, Goldline Research expects the web design market in the East to return to growth as the proliferation of web marketing and social media marketing continues to gain widespread acceptance.

Additional information is available in the Goldline Research report entitled “2009 Research Findings Report – Web Designers – East”. This report provides a comprehensive overview of the web design market in the Eastern U.S. and is designed to provide both consumers and web design professionals and firms with key industry benchmarks and market trends.

About Goldline Research

Goldline Research is a third-party, independent research firm specializing in evaluating professional services providers. Goldline Research undertakes an extensive, in-depth research process to review all qualified candidates in a respective area. Its proprietary research process includes individual provider interviews and quantitative analysis of key data, as well as customer reference checks to confirm high levels of customer service. Those providers that earn Goldline Research’s certification demonstrate a commitment to service unparalleled in their industry.

Contact:
Ryan Kluft
Goldline Research
415-892-9400
info@goldlineresearch.com
www.goldlineresearch.com

More information can be found online at http://www.goldlineresearch.com

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