BusinessOnLine, a business-to-business Web site services company, today announced the appointment of search engine marketing industry veteran, Jamie Crosson as Director of Search Engine Marketing.

Crosson’s new position entails leading, developing and directing the growth of the company’s SEO and Paid Search divisions. She will also be responsible for driving and managing the day-to-day search engine marketing strategy for BusinessOnLine’s extensive BtoB client base that includes Kimberly-Clark, Cisco Systems, Thomas Register, and NEC. Crosson brings prestigious industry certifications including, Yahoo Search Marketing Ambassador and Certified Google Advertising Professional.

“The opportunity to bring in a director of Jamie’s caliber is a major boost for our search engine marketing and SEO division,” said Aaron Kahlow, managing partner of BusinessOnLine. “Results-oriented, seasoned search engine marketing specialists are at a premium in today’s market and we are very pleased to add Jamie to our valued team of professionals.”

Crosson brings to BusinessOnLine nearly a decade of experience in marketing, statistical analysis, and project management. Prior to joining the company, Crosson was most recently Director of Paid Search Marketing for SEO Inc. where she responsible for the strategy and implementation of all paid search marketing initiatives for the company. Under Jamie’s leadership, SEO Inc.’s Paid Search Marketing revenues increased by 500 percent.

Preceding her position as Director of Paid Search Marketing, Crosson was a marketing data analyst for a mobile data communications company where she spent time working with internal processes and external client data, advising business marketing and sales decisions based on her statistical breakdowns.

Crosson graduated from California Polytechnic State University in San Luis Obispo, CA with a Bachelor of Science in Biochemistry.

About BusinessOnLine
Founded in 1997, BusinessOnLine (BOL) is the leader in Website services that helps businesses achieve greater market presence and an improved customer experience while converting online visitors to customers. Over the last decade, BOL has built a team of experts in the three fundamental aspects of a successful Internet presence: search engine optimization, Website usability and design/development. This unique combination of consulting and implementation has delivered results to more than 600 Websites, including world-class brands such as Chevron, Tyco, Pitney Bowes, ReplayTV, NEC and HSBC. For more information visit http://enterprise.businessol.com.


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