FINO signs Blue Lotus as communications partner


Wednesday, 23 May,07 Mumbai: - Mumbai-based biometric enabled smart card solutions provider Financial Information Network & Operations Ltd (FINO) has associated with Blue Lotus Communications as its retainer public relations agency.

Elaborating on the new relationship, N. Chandramouli, CEO, Blue Lotus said, ”We are proud to be associated with FINO. The communications of FINO will be unique since it uses a combination of technology and finance to achieve the objectives of the client. Our existing strengths in these sectors have proven to be a dovetail fit for FINO.”

“FINO is doing some seminal work in bringing modern financial products to the largely under banked rural sector. Blue Lotus’ national presence will provide FINO with the necessary reach across the country. “, added Chandramouli.

Blue Lotus Communications is a 4-year old PR company based in Mumbai, India. Founded with the objective of providing creative PR, Blue Lotus emphasises on knowledge, passion, continuous learning, and client experience. With specializations in Technology, Healthcare, Finance and Brands, the agency has a list of over 40 marquee retainer clients. Some of the Blue lotus accounts include Dun & Bradstreet, Sharekhan, Trend Micro, YOU Broadband, and Johnson & Johnson among many others.

About FINO: Financial Information Network & Operations Ltd (FINO), is a pioneering company providing cutting edge smart card based multi application solutions to “unbanked” in Banking, Microfinace, Insurance and Government sectors primarily located in rural & semi urban areas of India. FINO’s ethos is to become a sectoral venture for serving the rural masses and help other institutions contribute as per’ Financial inclusion’ guidelines of RBI. FINO executes end-to-end turnkey solutions for LFI’s including hardware/software, system integration transaction network, operations, maintenance & training. FINO helps organizations improve efficiencies considerably reducing overall project cost. In fact FINO’s concept is to take banking and the banking technology to un-banked masses in the country.

For Further Information Please contact: -
Chitra Poojary (Mob: +91 98212 10534) (Pune +91 9823442065)

chitra@bluelotuspr.com

www.bluelotuspr.com






####